The Tenandahalf CoffeeCast delivers bite sized chunks of very practical business development and marketing advice lawyers and accountants can use to win more new work and grow their practices.
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What can (Commonwealth Games level) sport teach us about effective communication?
21:38
21:38
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21:38
Anna Molony is back on the CoffeeCast. This week she kindly invited me down to watch a Commonwealth Games preparation event at the Victoria Park bowling greens in Leamington Spa and we sat down afterwards to dissect how the huge emphasis this sport places on communication can teach us some vital lessons we can all use to improve outcomes and perfor…
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How do you use client feedback to improve your marketing planning process?
19:27
19:27
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19:27
This week I'm joined by Leor Franks, Marketing and BD Director at Kingsley Napley, who explains how he uses client insight to improve their marketing and BD planning and he shares some great insight alongside some very practical tips.By Size 10½ Boots
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How can you use LinkedIn to build relationships rather than contacts?
22:49
22:49
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22:49
In this episode of the CoffeeCast John Andrews, Head of Corporate at JMW Solicitors, returns to talk about how you can use LinkedIn to gently nudge new contacts forward and how mixing the personal and professional can add even more to new working relationships.By Size 10½ Boots
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How can BD coaching make a real difference to your firm's success?
24:20
24:20
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24:20
In this edition of the CoffeeCast we talk to Adrian Churchett, EMEA Sales Director at comms giant Hansen, about what makes a good coaching programme and how to use coaching to bring out the very best in not only your individuals but also your teams.By Size 10½ Boots
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How do you choose the right name and brand for a newly merged firm?
24:07
24:07
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24:07
This week we spoke to Anne Harnetty - author of Mergers With The Benefit of Hindsight - about how merged firms should approach the potentially tricky task of branding a newly merged professional services firm.By Size 10½ Boots
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How To Write Content For The Search Engines Rather Than For Your Firm
15:40
15:40
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15:40
Welcome to the first CafeCast! I met up with Simon Gorman - in person! - to discuss how to make your blogs and articles more search engine friendly and he shared loads of great practical tips.By Size 10½ Boots
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How do you get the maximum return from LinkedIn?
18:11
18:11
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18:11
In this week's CoffeeCast I'm joined by John Andrews, a corporate partner at JMW Solicitors, who explains how he's using LinkedIn to create new enquiries and generate new pieces of work ... every week! This episode is packed with some great tips every lawyer and accountants can start using straight away to boost their profile and win new work.…
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Sometimes BD can feel like a chore but it really shouldn't. It can actually be fun ... ... no, seriously it can! In this CoffeeCast Fiona Law (BD partner at international IP firm Potter Clarkson) explains how she's made BD not just an enjoyable part of her job but also an enjoyable part of her life.By Size 10½ Boots
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