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Join the Travel Vertical Podcast for bi-weekly episodes of the latest news in the tourism industry. Curated specifically for tourism marketers and agencies. Co-hosts Laurie Jo Miller Farr from The Travel Vertical and Adam Stoker from Relic and the Destination Marketing Podcast share creative ideas happening in the industry, new job postings, research roundups, and more. Subscribe today on your favorite podcast platform.
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She Hit Refresh

She Hit Refresh

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✈️ ABOUT THE SHE HIT REFRESH PODCAST Do you want to move abroad but feel like you’re too old…it’s a crazy idea….or it’s just too hard? Welcome to the She Hit Refresh podcast where your host, Cepee Tabibian, sits down with women age 30+ who have left the conventional life to start a life of travel–specifically to MOVE ABROAD. You’ll find women in their 30s, 40s, 50s, and 60s who decided to take life into their own hands and make a radical change through travel. Listen in and get inspired!
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So, we discuss American Politics (by focusing on the MAGA Party, formerly known as the Republican Party) and South Carolina. We also, take a look at The Superbowl and all of the All Star Games in Pro sports. And, we get an update on what Karen is reading as well. It is a packed show for sure, and of course there is whiskey.…
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Episode #37: Does anyone know a drone pilot? Industry expert Bill Geist from DMO Proz joins us to talk about the evolution of DMO career roles, as well as outsourcing, movement to the private sector, and other trends. A conversation you won't want to miss. DMO Proz Read The Travel Vertical Newsletter here! If you are interested in being a guest on …
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Sonoma County Tourism has a cool tool to calculate a travel carbon footprint. Visit Myrtle Beach films a chef's challenge on the beach for The Cooking Channel. And what happens when Visit Orlando's big UK ad campaign is affected by sudden events? Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please co…
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Episode #35: Visit Durango and other Colorado destinations are exploring sustainability, overtourism, and seasonality as well as human resources. Plus, we review plenty of new jobs and people moves. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at laurie@thetravelvertical.com The…
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Okay, people today we discuss everything since our last podcast and hopefully we can convince Karen to stop working 6 days/week. We get into our trip to Florida and our trip back to an Asian Market. We dive briefly into Marvel with no spoilers, no Trump, and we talk about all of these streaming services. Why are we still callin’ this thing a Coffee…
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Tourism Improvement Districts are a funding model for DMOs that has exploded in number. Our guest is John Lambeth, President & CEO of Civitas. discussing everything you always wanted to know about TIDs. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at laurie@thetravelvertical.com…
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We love weird & wacky unexpected news from the world of travel & tourism. (And there's plenty.) Plus, great jobs at destinations and related roles in tourism, airlines, cruise lines, sports teams and more. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at laurie@thetravelvertical.…
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Wow, there sure are are a lot of VP roles at DMOs. Plus, a new President & CEO at U.S. Travel Association. Find out how to publish your job openings, too. And here's a new idea: Why not host a live episode of our podcast at your next tourism conference? Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, pl…
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Episode #31: The pandemic caused destination marketing organizations to pivot to owned marketing channels like email and website. Let's see if the renewed focus is sustained and what other technology trends are emerging for DMOs through the recovery. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, pleas…
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Live from the 23rd Annual eTourism Summit— The importance of connecting as humans across identities and how we at Destinations International will create EDI frameworks through intentional conversations and proactive application. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at la…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Creative roundup—Visit Iceland has a new, weird (loveable) campaign and Discover Santa Maria Valley in Calif., as a challenger brand, targets price comparisons vs. competitors in wine country. Plus job openings and a couple of "good news" items. Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please con…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
"Let's Cruz," to Santa Cruz County where a California day has everything from surf breaks to towering redwoods and a 98-year-old rollercoaster. Guests: President & CEO Michael Martelon, Visit Santa Cruz County, and Communications Director/Film Commissioner Christina Glynn. Santa Cruz County Read The Travel Vertical Newsletter here! If you are inter…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Why Visit Lake Charles, Louisiana, is a destination that deserves to punch above its weight. President & CEO Kyle Edmiston explains why "a little black dress with flip flops" is a mixed visual description that totally works in this truly special place. Visit Lake Charles Kyle Edmiston on The Destination Marketing Podcast Read The Travel Vertical Ne…
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Episode #26: The Big Pitch could have been called The Big Win, says Tom Loftus, Vice President of Marketing at Richmond Region Tourism. What's it all about and how did the entire staff get involved in this marketing initiative? Plus, a robust jobs update. Visit Richmond Virginia Read The Travel Vertical Newsletter here! If you are interested in bei…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Episode #25: How did a destination create their own color, Puerto Rico Sunshine? And how did this innovative concept grow into a campaign with many facets? Leah Chandler, Chief Marketing Officer of Discover Puerto Rico, answers these questions and more. Discover Puerto Rico Read The Travel Vertical Newsletter here! If you are interested in being a …
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Episode #24: The State of Washington Tourism rebranded during the pandemic. Michelle Thana, Director of Marketing, explains the process and how the vision now will incorporate stakeholders throughout communities in 11 regions. State of Washington Tourism Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, p…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Episode #23: The stream of jobs isn't slowing down and many of them are remote. We also look at the two-way street in careers between destination marketing organizations and the private sector. Brook Kaufman on The Destination Marketing Podcast Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please cont…
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Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Welcome to Season 4 of the She Hit Refresh podcast. A podcast for women age 30 and up who want to break free from routine and start a life of travel. Specifically women who want to move abroad or travel the world long-term. I sit down with women who have made their refresh dreams come true and discuss how and why they moved abroad or hit the road t…
  continue reading
 
Episode #22: Kim Sidoriak takes us on her journey from CMO at Santa Monica Tourism to CEO at Visit Carlsbad with plenty of pointers for others considering similar moves. Visit Carlsbad Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at laurie@thetravelvertical.com The Travel Vertic…
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Episode #21: We talk with Kristen Jarnagin Reynolds about how and why Discover Long Island interpreted the data to target Phoenix/Scottsdale residents for the destination. Discover Long Island Listen to Long Island Tea Read The Travel Vertical Newsletter here! If you are interested in being a guest on the show, please contact Laurie at laurie@thetr…
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