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Behind the Creator is a frank and open-discussion podcast with successful creators, NoCoders and entrepreneurs. We speak to those selling products, time and expertise in a global market, asking them how they got to where they are now and where they are headed. We chat with solopreneurs building a business and growing a platform in an increasingly connected world. And we talk to industry influencers and stalwarts to hear about the future of the creator economy. Brought to you by the creators ...
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Heather Murray: From marketing agency to AI for non-techies - a rapid success story
40:04
40:04
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40:04
Creators and innovators, are you ready to unlock the secrets of AI without getting lost in the jargon or overwhelmed by it all? This episode of "Behind the Creator" is a must-listen! Join host Daniel Plume as he sits down with Heather Murray, a non-technical AI consultant who has gone from marketing agency founder to a leading figure in the AI revo…
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Chris James: Shifting your mindset to overcome judgement and scale a successful business
49:36
49:36
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49:36
In this "Behind the Creator" episode, Daniel sits down with the incredibly insightful Chris James. Chris's journey from agency sales rep to creator, sales consultant and community builder is fascinating and full of learning opportunities. Together, they explore the real challenges of scaling a business, breaking down how small issues can balloon as…
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Erica Schneider: Building an authentic platform and selling knowledge as a creator
46:26
46:26
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46:26
Erica Schneider's journey from in-house content lead to entrepreneur provides a roadmap for aspiring creators and established professionals alike. Her candid reflections, innovative content strategies, and no-nonsense advice offer a refreshing perspective on navigating the intricacies of personal branding and digital entrepreneurship. Quitting a fu…
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Kyle Kane: The role of AI in modern marketing and business building
24:30
24:30
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24:30
When you're the fractional CMO for some 60 businesses (soon to be 100), you must have your finger on the pulse of technology developments and the power of AI. As an accomplished content creator, executive producer, TEDx speaker, award-winning marketer and brand expert, Kyle Kane is certainly all of that. Having delivered creative campaigns for some…
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Barry O’Reilly: From Dot-Com to Nobody Studios - the evolution of a modern entrepreneur
44:49
44:49
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44:49
In this episode of Behind The Creator, we welcome Barry O’Reilly, a forward-thinking and opportunistic entrepreneur and author. Known for his significant contributions to agile development and his revolutionary approach at Nobody Studios, Barry shares his fascinating career trajectory from his early days in the tech scene of the dot-com boom and hi…
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Darren Pallatina: The Pink Gangster talks LinkedIn mastery and mental health
50:03
50:03
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50:03
In our third episode, we spoke to Darran Pallatina, the LinkedIn profile optimization expert and self-styled Pink Gangster. We talked about the secrets of building a profile that converts, including SEO, featured content, banners and more. We dove into the Social Creator Project and the gargantuan effort that went into bringing 9 experts together f…
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Ilan Dray: How culture shock gave birth to a new business philosophy
47:14
47:14
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47:14
In our second episode, we spoke to author, philanthropist, UX designer, and philosopher Ilan Dray. We talked about his upbringing and how the shock of moving from Haifa to Paris at the age of 6 paved the way for 'Fusion Experience', his insightful new take on how businesses should function across every department. Expect to hear advice and guidance…
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Tim Hanson: From SEO Consultant to AI-powered SaaS business owner
50:35
50:35
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50:35
In our first episode, we spoke to content expert, SEO consultant, and now SaaS business owner, Tim Hanson. We explored his journey to consultancy, why he was always destined to work for himself, how he thrived through the pandemic, and why now running a SaaS business 'just makes sense'. Expect to hear advice and guidance on: How to build an audienc…
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