Commerce Confidential is VML’s captivating take on business podcasts. Tune in to hear from a diverse array of business leaders, ecosystem partners, and commerce experts in Asia Pacific as they share their experiences, insights, and strategies for unlocking omni-channel growth. Whether you’re seeking immediate results or aiming to build an enduring brand, this podcast provides the roadmap for achieving success in the ever-evolving world of commerce.
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2017 is VML's 25th anniversary. "VML 25@25" is a podcast series, led by Global CEO Jon Cook, dedicated to exploring the people and offices that make up our growing VML family. VML is a contemporary marketing agency that moves brands forward by inspiring a human connection. VML’s clients include Bridgestone, Colgate-Palmolive, Dell, Electrolux, Gatorade, the Kellogg Company, Kimberly-Clark, Microsoft, NAPA AUTO PARTS, New Balance, PepsiCo, Sprint, Tennessee Tourism, Wendy’s and Xerox. Founded ...
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At VML, it is our unique ability to integrate our BX, CX and Commerce practices - creating connected brands to drive growth - ultimately combining real customer benefits with a deep brand bond, consistently pushing to exceed customer expectations and deliver unique and generous experiences. On Human Centered, we explore how brands – both large and small – are creating meaningful customer experiences, and discuss how professionals like you can tap into industry best practices to create value ...
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We talk to leaders of the world’s most disruptive companies about how they are jumping into the fire, crossing the chasm and blowing up the status quo. Leaders who’ve mastered the art of turning the impossible into the profitable.
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Join the EMJ GOLD team for a weekly exploration of all things pharma, featuring thought-provoking conversations, insightful interviews with high-profile industry guests and discussions about the latest trends and innovations taking the pharmaceutical sphere by storm. Whether its marketing, medical affairs, the use of digital techniques to create patient-centric approaches or something in between, there's something here for anyone interested in the pharmaceutical industry.
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Ep 265: Jon Cook of VML - "The Second Chance Leader"
29:01
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What lessons have you learned? This episode features the return visit of Jon Cook, the Global CEO of VML. I interviewed Jon for the first time a year ago, eight months after he had died while going for a run in his neighborhood. Today, he is the CEO of the world's largest advertising agency. We covered a lot of topics during our latest conversation…
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Ep 267: Lisa Smith of JKR - "The Contagious Leader"
54:21
54:21
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How well do you know yourself? Lisa Smith is the Global Executive Creative Director at JKR. Fast Company have called her a visionary designer, citing in particular her work for Burger King, the Victoria & Albert Museum in London, Chobani and the Metropolitan Museum of Art. They described her work as unique because “it has consistently changed the v…
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S07 E08: ViiV Healthcare’s Harmony Garges on giving voice to people with HIV
15:32
15:32
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In this week’s edition of the podcast, Isabel and Jade share an interview with Dr Harmony Garges, Chief Medical Officer, ViiV Healthcare. She speaks with Dr Jonathan Sackier, Host, EMJ Podcast, who joined us in Reuters Barcelona where we meet our guest. Together, the two discuss Harmony’s decision to join the pharmaceutical industry, how treating c…
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Ep 266: Lucy Jameson, Natalie Graeme, Nils Leonard of Uncommon - "The Uncommon Founders"
47:51
47:51
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Which direction are you going? Nils Leonard, one of the co-founders of Uncommon - the award winning global creative studio - has been a regular guest on this show since I started Fearless seven years ago. In all of that time, I’ve wondered abut his partnership with his two co-founders, Natalie Graeme and Lucy Jameson. Why did they decide to go into…
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S07 E07: Kyowa Kirin’s Danie du Plessis on the potential of patient partnerships
29:35
29:35
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In this week’s episode, Danie du Plessis, Executive Vice President, Pharmaceutical Operations, Kyowa Kirin, sits down with the EMJ GOLD team to share the value that patient partnerships can hold in the industry. Danie explores how patient partnerships have evolved over the years, what companies should be doing to get them to their best potential, t…
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China's Commerce Evolution: Expert Insights with James Bay
40:57
40:57
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Welcome to the latest episode of Commerce Confidential - APAC Edition, hosted by VML's Aadit Bimbhet. Today, we explore the dynamic world of commerce in China with James Bay, our Chief Commerce Officer for VML China. We discuss the booming e-commerce market in China, the evolving consumer behaviours, and the impact on platforms like Tmall, Taobao, …
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S07 E06: AZ’s Stefan Woxström on why without health, we don’t have anything
40:41
40:41
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Tune in to the latest episode of the EMJ GOLD podcast as Isabel and Jade cross the halfway point of the season with special guest host Dr Jonathan Sackier of the EMJ podcast. In this episode, the team listen back to Jonathan's discussion with Stefan Woxström, Senior Vice President Europe and Canada, AstraZeneca at Reuters Events: Pharma 2024 in Bar…
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Ep 264: An AI Thesis - "The Creative Industries and AI - Wrap"
20:24
20:24
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What will be the impact of AI on the creative industries, and how can we meet this moment? This is the final episode of my series of interviews over the last few weeks leading up to and through the Cannes Lions Festival of Creativity. It offers a map for the future based on those conversations, and observations of the speed of change. If you haven’…
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S07 E05: Sandoz’s Claire D’Abreu-Hayling on leading with love
19:54
19:54
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This week, Claire D'Abreu-Hayling, Chief Scientific Officer, Sandoz, joins Isabel on the podcast to share how leading with love rather than ruling with an iron fist is the best way to get results in the pharmaceutical industry. In this episode, Claire and Isabel discuss how she fell in love with science as a child, the leadership skills she has gai…
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The Art of Creative Commerce with Manuel Borde - VML's Global CCO of Commerce
46:53
46:53
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Welcome to the second episode of Commerce Confidential - APAC Edition, hosted by VML's Aadit Bimbhet, where we're diving into the exciting world of Creative Commerce. Joining us is Manuel Borde, Global Chief Creative Officer at VML and the mastermind behind some of the agencies best commerce cases like Oreo Codes. In this episode, Aadit and Manuel …
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Ep 263: David Rolfe of WPP - "The Creative Industries and AI - Part 10"
28:13
28:13
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Where does ideation end and production begin? This episode is part of a series of conversations I've been having in partnership with the Cannes Lion Festival of Creativity. Over the last few weeks, I've been focusing my study of leadership through a single lens, the impact of Artificial Intelligence on the Creative Industries. This final interview …
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Ep 262: Adam Tucker of WPP - "The Creative Industries and AI - Part 9"
29:44
29:44
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Does your AI do what you need it to do? This episode is part of a series of conversations I've been having in partnership with the Cannes Lions Festival of Creativity. Over the last few weeks, I've been focusing my study of leadership through a single lens, the impact of Artificial Intelligence on the Creative Industries. I'd planned on ending the …
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S07 E04: How creativity and innovation are revolutionising medical education
11:10
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Join EMJ GOLD for a special edition of the podcast, in which Isabel is joined by Tim Uden, Creative Director, EMJ to discuss the new frontier of medical education tools and skills. In this episode, the two explore how new technological offerings, such as interactive articles, are transforming the space for medical content – enabling content creator…
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Ep 261: John Hegarty of Bartle Bogle Hegarty - "The Creative Industries and AI - Part 8"
38:15
38:15
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Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fas…
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Edited highlights of our full length conversation. Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelli…
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Pride Special: J&J's Edmond Chan on the value in being your authentic self
18:18
18:18
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As we approach the end of Pride month, Jade explores how the pharmaceutical industry can best support staff and patients who identify as part of the LGBTQ+ community. She talks with Edmond Chan, Senior Director, EMEA Therapeutic Area Lead, Haemato-Oncology, J&J, who shares his personal views on how the industry can improve health outcomes and encou…
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Ep 260: Tiffany Rolfe of R/GA - "The Creative Industries and AI - Part 7"
48:30
48:30
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What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going f…
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Edited highlights of our full length conversation. What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative In…
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Edited highlights of our full length conversation. What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative In…
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S07 E02: VML’s Nichole Davies on the good, the bad and the ugly in women’s health
33:16
33:16
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With Season 7 in full swing, Isabel dives deep into the fascinating world of women’s health with Nichole Davies, Chief Strategy Officer, VML, to uncover the truth behind why women live longer but in poorer health and how the industry can incite change. In the interview, they discuss the rise of FemTech, the challenge of funding and reimbursement, t…
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Ep 259: Jamie Gutfreund of Creator Vision - "The Creative Industries and AI - Part 6"
39:13
39:13
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What do the artists think? This episode is the sixth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? A…
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Edited highlights of our full length conversation. What do the artists think? This episode is the sixth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on th…
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Edited highlights of our full length conversation. What do the artists think? This episode is the sixth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on th…
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Ep 258: Nils Leonard of Uncommon - "The Creative Industries and AI - Part 5"
50:37
50:37
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What are you fed by? This episode is the fifth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we …
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Edited highlights of our full length conversation. What are you fed by? This episode is the fifth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Crea…
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Edited highlights of our full length conversation. What are you fed by? This episode is the fifth in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Crea…
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S07 E01: Almirall's Mercedes Diz on dreaming big and testing your limits
15:39
15:39
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The GOLD podcast is back and better than ever! Tune in as Isabel and Jade unveil GOLD's new brand identity 'EMJ GOLD' and enter Season 7 with new energy, new insights and on camera for the first time! But who is the season's first guest? Meet Mercedes Diz, Chief Marketing Officer, Almirall, who spoke to Jade at the Reuters Pharma 2024 event in Barc…
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Ep 257: Yasu Sasaki of Dentsu - "The Creative Industries and AI - Part 4"
36:18
36:18
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Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enoug…
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Edited highlights of our full length conversation. Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence o…
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Edited highlights of our full length conversation. Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence o…
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Ep 256: Asmita Dubey of L’Oréal - "The Creative Industries and AI - Part 3"
42:23
42:23
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42:23
Are you seizing what is starting? This episode is the third in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough…
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Edited highlights of our full length conversation. Are you seizing what is starting? This episode is the third in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on…
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Edited highlights of our full length conversation. Are you seizing what is starting? This episode is the third in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on…
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Ep 255: PJ Pereira of Pereira O'Dell - "The Creative Industries and AI - Part 2"
51:37
51:37
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Can you imagine? This episode is the second in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going f…
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Edited highlights of our full length conversation. Can you imagine? This episode is the second in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative In…
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Edited highlights of our full length conversation. Can you imagine? This episode is the second in a series of conversations I’m having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we’re focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative In…
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Ep 254: Nick Law of Accenture Song - "The Creative Industries and AI - Part 1"
49:10
49:10
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Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I’m having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we’re going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creat…
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Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I’m having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we’re going to focus our study of leadership through a single lens.…
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Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I’m having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we’re going to focus our study of leadership through a single lens.…
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Tomorrow's Commerce with VML's Hugh Fletcher and Naji El-Arifi
1:04:09
1:04:09
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Step into the future with Commerce Confidential - APAC Edition, hosted by VML's Regional Commerce Director, Aadit Bimbhet. In our inaugural episode, we're joined by Hugh Fletcher, Global Thought Leadership Lead, and Naji El-Arifi, Head of Innovation at VML Enterprise Solutions, as we dive into the insights and trends that make our 7th edition of To…
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Ep 253: Robbie Kaplan of Kaplan Hecker & Fink LLP - "The Justice Seeker"
49:37
49:37
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Which two things are true at once? Robbie Kaplan is a lawyer and the founding partner at Kaplan Hecker & Fink LLP. Robbie is best known for successfully challenging a key provision of the Defense of Marriage Act. Today, gay marriage is legal in America because Robbie Kaplan stood in front of the Supreme Court and argued for it. Recently, she was E.…
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Edited highlights of our full length conversation. Which two things are true at once? Robbie Kaplan is a lawyer and the founding partner at Kaplan Hecker & Fink LLP. Robbie is best known for successfully challenging a key provision of the Defense of Marriage Act. Today, gay marriage is legal in America because Robbie Kaplan stood in front of the Su…
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Edited highlights of our full length conversation. Which two things are true at once? Robbie Kaplan is a lawyer and the founding partner at Kaplan Hecker & Fink LLP. Robbie is best known for successfully challenging a key provision of the Defense of Marriage Act. Today, gay marriage is legal in America because Robbie Kaplan stood in front of the Su…
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Ep 252: Senator Kirsten Gillibrand - "The Senator"
34:33
34:33
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What is your leadership for? Senator Kirsten Gillibrand is the Junior Senator from the State of New York. Running for public office places you in a spotlight that is white hot. Being clear why you’ve made the choice to run in the first place is table stakes for creating the life you want to live and the legacy you want to leave behind. In too many …
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Ep 252: Senator Kirsten Gillibrand - In 20
19:25
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Edited highlights of our full length conversation. What is your leadership for? Senator Kirsten Gillibrand is the Junior Senator from the State of New York. Running for public office places you in a spotlight that is white hot. Being clear why you’ve made the choice to run in the first place is table stakes for creating the life you want to live an…
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Ep 252: Senator Kirsten Gillibrand - In 10
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Edited highlights of our full length conversation. What is your leadership for? Senator Kirsten Gillibrand is the Junior Senator from the State of New York. Running for public office places you in a spotlight that is white hot. Being clear why you’ve made the choice to run in the first place is table stakes for creating the life you want to live an…
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Revolutionizing Commerce: Balancing Technology and Humanity
32:18
32:18
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In this episode of Human Centered, host Nick Brunker chats with VML's global chief commerce officer, Beth Ann Kaminkow. They explore the ever-evolving world of commerce, emphasizing the importance of maintaining a human-centered approach amidst technological advancements. Plus, they discuss the emergence of 'Quantum Commerce', the influence of Gen …
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Ep 251: Tom O'Keefe & Jeff King of BarkleyOKRP - "The M&A Leaders"
38:21
38:21
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What do you think and why? Tom O’Keefe and Jeff King are two of the four partners who have just merged their respective businesses, OKRP and Barkley. Mergers are a forcing function for open-mindedness. And for doing things differently. The ability to accept the need to do things differently, to truly change perspectives, is a never ending leadershi…
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Edited highlights of our full length conversation. What do you think and why? Tom O’Keefe and Jeff King are two of the four partners who have just merged their respective businesses, OKRP and Barkley. Mergers are a forcing function for open-mindedness. And for doing things differently. The ability to accept the need to do things differently, to tru…
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Edited highlights of our full length conversation. What do you think and why? Tom O’Keefe and Jeff King are two of the four partners who have just merged their respective businesses, OKRP and Barkley. Mergers are a forcing function for open-mindedness. And for doing things differently. The ability to accept the need to do things differently, to tru…
…
continue reading