There’s a remarkable story found with AirPods. Nearly two years after launch, AirPods began to go viral at the end of November 2018. In December, search interest was up 500%. This is unprecedented for an Apple product. In episode 141, we take a deep dive into the AirPods phenomenon and how the product became part of culture. Additional topics i ...…

Some of Apple’s recent decisions regarding content distribution have sparked a debate. Is Apple embracing a new kind of strategy that elevates services at the expense of hardware? Episode 140 is dedicated to going over Apple’s content distribution strategy and how the company is looking to leverage its user base in an effort to establish one of ...…

January is a great time to embrace the unknown rather than come up with predictions for the next 12 months. Episode 139 is dedicated to going over my fifth installment of Apple questions as the new year kicks off. We discuss 56 questions facing Apple in 2019. Topics include everything from big picture themes to detailed questions about Apple’s ...…

There will come a time when the iPhone business is in big trouble. However, that day has not arrived quite yet. Episode 138 is focused on how the sheer level of pessimism facing iPhone hit an inflection point in 2018. Things have simply become too negative. The discussion begins with the iPhone’s impact on Apple financials. We then dissect iPho ...…

Given the magnitude of its buyback program, excess cash position, and free cash flow generation, no other public company is in as good of a position as Apple to benefit from stock market turmoil. Episode 137 is focused on how Apple can leverage its buyback program to take advantage of stock market dislocations. The discussion begins with my tho ...…

The most surprising part of Apple’s 4Q18 results wasn’t found with the numbers or even guidance. Instead, by announcing unit sales data would no longer be provided starting in 1Q19, management dropped a bomb on Wall Street. Episode 136 is focused on discussing Apple’s decision to move beyond unit sales. We go over how unit sales became a crutch ...…

In episode 135, we look at how the gray market for refurbished and previously-owned iPhones is impacting Apple’s iPhone pricing strategy. The discussion begins with a closer look at iPhone ASP (average selling price) trends and my thoughts on how the gray market is impacting iPhone ASP. We then go over the three key ingredients needed to sustai ...…

The Netflix machine seems unstoppable. Strong paid subscriber growth and rising content budgets have given Netflix a commanding lead in the paid video streaming market. However, change is in the air. Episode 134 is dedicated to discussing Netflix’s business model and why calls suggesting Netflix has won the paid video streaming war are grossly ...…

Last week, Apple Watch was the star of Apple’s second major product event at Steve Jobs Theater. Episode 133 is focused on looking at the big picture following Apple’s event. The discussion begins by going over Tim Cook’s comments regarding Apple’s mission statement and then quickly puts the iPhone and Apple Watch updates into context. We then ...…

In episode 132, we take a closer look at Apple's Project Titan. The discussion begins by going over the signs pointing to Apple expanding Titan initiatives in recent months. We then turn to Apple's goal with Titan and the automobile's changing value proposition. Tesla enters the discussion as we look at why the company isn't a realistic acquisi ...…

Apple's latest growth story is driven by three drivers: iPhone, Services, and Wearables. In episode 131, we discuss these three growth drivers to see how they are not created equal. After going over the factors fueling Apple's growth drivers, we spend time discussing how Apple's growth story may change in the near term. The episode concludes wi ...…

Episode 130 is dedicated to discussing how Apple has become comfortable in accepting, and even embracing, the awkwardness that exists between the iPad and Mac. The discussion begins with a closer look at the fascinating juxtaposition between Apple's recent Mac campaign and its iPad ads from earlier this year. We go over what the ads tell us abo ...…

A select group of corporate giants have been gaining influence and investor dollars on Wall Street. Episode 129 is dedicated to discussing today's corporate giants (Apple, Amazon, Alphabet, Microsoft, and Facebook) including the key differences and similarities between the five. The second half of the episode goes over why I think odds are good ...…

One of the major takeaways from this year's WWDC keynote was found with something not announced on stage. Apple finds itself announcing new technologies that make more sense on form factors that don't yet exist. Episode 128 includes a discussion of this year's WWDC, which demonstrated how Apple is figuring out what comes next. After quickly rec ...…

Last week, Neil celebrated the third anniversary of launching Above Avalon subscriptions. Episode 127 provides a behind-the-scenes look at Above Avalon and includes a discussion of Neil's business model and the broader paid subscription industry. Neil then goes over some of the highlights and challenges from the first three years of Above Avalo ...…

Apple's services business is remarkably strong yet surprisingly mysterious. A closer look at Apple Services reveals an apparatus, which can easily qualify as a Fortune 100 company, that isn't what it seems from the outside. In episode 126, Neil puts together a few pieces of the Apple Services puzzle. After going over the five categories that co ...…

In this special edition episode of the Above Avalon podcast, Neil goes over Apple's 2Q18 earnings. The discussion is dedicated to analyzing iPhone results. Along with going over his iPhone X sales estimates, Neil discusses the latest iPhone ASP and iPhone channel inventory adjustment trends. The episode concludes with Neil's theory as to why iP ...…

In Episode 124, Neil discusses how Apple's capital allocation goals will require the company to double the pace of share buyback from current levels. The episode begins by going over the various updates Apple has pushed through to its share buyback and cash dividends. Attention then turns to Apple's excess cash position, which plays a key role ...…

Episode 123 takes a closer look at Apple's capital allocation story on Wall Street. After discussing why narratives are so important on Wall Street, Neil goes over the core tenets of a capital allocation story and how the narrative does a good job of describing Apple's design-led culture. Neil then goes over a number of implications found with ...…

After a brief lull, Apple's R&D expenditures are once again exploding higher. In Episode 122, Neil analyzes the latest Apple R&D trends. After discussing three drivers for R&D growth, Neil goes over the two new products likely responsible for the recent surge in R&D expenditures. The episode concludes with Neil's grand theory on Apple R&D. Rece ...…

In Episode 121, Neil discusses Apple's strategy for controlling sound in our lives. The discussion begins by going over Apple's motivation for controlling sound and the central role music plays in it. The episode then turns to the two parts of Apple's strategy: sound on the go and sound in the home. Neil goes over how iPod, iPhone, AirPods, and ...…

Episode 120 is focused on how Apple's dramatic change in strategy regarding larger iPhones was driven by the realization that iPad mini was the wrong bet. After discussing the early iPad years, Neil goes over the background behind how the iPad mini came to be. Neil then discusses how Apple found itself flat-footed with larger smartphone screens ...…

The unit sales growth era that had defined iPhone for years is over. Episode 119 is dedicated to discussing the iPhone's new era that can best be characterized as status quo. After discussing iPhone sales trends, Neil goes over six headwinds that have come together to create a much less friendly iPhone sales growth environment. The discussion t ...…

Something is changing when it comes to the way people are thinking about Apple Watch. We are witnessing nothing short of a revolution with Apple Watch. In Episode 118, Neil discusses how Apple Watch has become a bridge between the present and future. The device holds the potential to become more disruptive to the current computing paradigm than ...…

January is a great time to embrace the unknown found with a new year. Episode 117 is focused on going over my list of questions for Apple in 2018. We cover more than 60 questions on subjects that range from Apple's major product categories to various managerial and organizational topics. Receive my analysis and perspective on Apple throughout t ...…

Episode 116 is dedicated to reviewing Apple's performance in 2017. After briefly discussing my methodology for grading Apple, we discuss the various milestones and issues that impacted the company in 2017. My grading process is broken into seven categories (iPad, Apple Watch, iPhone, Mac, Accessories, Services, Financial Strategy). The episode ...…

Apple isn't a hardware company. Nevertheless, hardware's importance to Apple continues to grow. Episode 115 is dedicated to discussing Apple's growing bet on hardware. The episode begins by going over Apple's hardware strategy and includes a brief history of Apple's approach to hardware. The discussion then turns to Apple's hardware scale as we ...…

The probability of a U.S. corporate tax overhaul has never been higher. Episode 114 is dedicated to discussing how upcoming changes to the U.S. corporate tax code will impact Apple. We begin by going over Apple's current cash dilemma. The discussion then turns to the two significant changes that will take place with Apple's cash and balance she ...…

We are in the midst of a massive mindshare bubble involving stationary smart speakers in the home. Episode 113 is dedicated to discussing stationary smart speakers powered by digital voice assistants. After going over my Amazon Echo sales estimate, we look at why certain companies are placing big bets on stationary smart speakers and why there ...…

The fourth season of the Above Avalon Podcast kicks off with a discussion focused on Apple Watch sales disclosure. We take a closer look at the debate surrounding disclosure to see how Apple now stands to benefit more from disclosing Apple Watch sales than from keeping them hidden. The discussion goes over the four major changes that have swung ...…

Apple was faced with a choice: Stick with the familiar and milk the iPhone business for all it’s worth, or throw familiarity out the window to pave a new iPhone journey for the next 10 years. Apple chose the latter, and iPhone X is the byproduct. Episode 111 is dedicated to discussing iPhone X. We begin by going over Apple's motivation behind i ...…

Apple is a Silicon Valley and Wall Street leader with a bull's-eye on its back, and rightly so. Leaders should be held to a higher standard. Episode 110 is dedicated to discussing how Apple is being held not only to a higher standard, but also to a double standard. We begin by going over what it means for Apple to face a double standard. The di ...…

Apple's product strategy has been receiving more attention lately as voice-first and AI-first become buzzwords in Silicon Valley. Episode 109 is dedicated to discussing the vision behind Apple's product strategy. We begin by analyzing Apple's current product strategy and how the company's four major product categories are connected to each othe ...…

The amount of risk Apple is taking with iPhone X should not be underestimated. Episode 108 takes a closer look at how Apple is displaying courage by not letting fear of change and customer rejection dictate iPhone design decisions. The discussion begins with my iPhone X impressions. We then go over how the iPhone X fits within Apple's overall i ...…

Episode 107 is dedicated to discussing Steve Jobs Theater. We begin with my impressions from attending Apple's inaugural event at Steve Jobs Theater. The discussion then turns to how Steve Jobs Theater is an Apple product, and a closer look at the building uncovers a side to Apple that few have seen before. We go over additional items that stoo ...…

Apple's largest product event in years is just a few days away. In episode 106, we look at the big picture ahead of the inaugural event at Steve Jobs Theater. We begin by going over the top three trends taking place in the smartphone market. The discussion then turns to the major themes in the wearables market, followed by TV, and then the home ...…

In episode 105, we focus on Apple's business in China in an effort to answer whether the country represents more of an opportunity or risk for Apple. The discussion begins by going over some of the numbers, including those that show Apple's volatile performance in China. We then look at the major trends unfolding in the smartphone market in Chi ...…

Episode 104 is dedicated to discussing how Apple's business model predisposes the company to cash generation unlike that of any other firm in Silicon Valley. The discussion begins by comparing Apple's financials to those of the leading consumer-facing technology companies. We then take a closer look at Apple's business model to see just how the ...…

Episode 103 marks the introduction of a brand new topic to the Above Avalon podcast: augmented reality glasses. All of the pieces are coming together for Apple to sell glasses. We begin the episode with the reason why now is the time to talk about Apple Glasses. The discussion then turns to the seven reasons why Apple Glasses are inevitable. Th ...…

Episode 102 has a financial tone as we discuss how Wall Street is thinking about Apple in a new way. After breaking up the last five years of Apple stock performance into four eras, we go over my theory on why Wall Street now looks at Apple's excess cash as the most influential factor impacting the stock. This means that the iPhone business is ...…

This week marks the tenth anniversary of Apple launching the iPhone. Episode 101 is focused on how ten years of iPhone sales changed Apple. After going over three sets of data that stand out when thinking about the iPhone, we take a closer look at three lessons Apple learned from iPhone (ambition, control, platform). The episode concludes with ...…

The 100th episode of the Above Avalon podcast is dedicated to how WWDC contained clues hinting at the Mac's future. We begin by discussing how management's WWDC keynote marked a turning point in the awkward Mac stretch that has been unfolding over the past few years. We then compare the Mac portion of the keynote to the iPad portion in order to ...…

I am back from San Jose and WWDC. Episode 99 is focused on the most intriguing new product at this year's WWDC: HomePod. The discussion begins with an overview of the expectations heading into last week's HomePod unveiling. Apple's sales pitch for HomePod caught quite a few people by surprise. We then go over my impressions from listening to Ho ...…

The iPhone's role in our life doesn't remain static, but rather it evolves. Episode 98 is focused on how the iPhone has evolved over the past 10 years. We cover the major implications this ongoing evolution will have on iPhone pricing, screen size preference, upgrade trends, and demand for other Apple products. The episode concludes with a disc ...…

In episode 97, we discuss one of the major themes from Apple's 2Q17 earnings report. There were a number of interesting observations found in the "Other Products" line item. In particular, Apple wearables (Apple Watch, AirPods, Beats headphones) sold quite well. After going over the methodology I used to derive 2Q17 Apple Watch and AirPods unit ...…

Apple continues to be misunderstood. Episode 96 is focused on how best to define Apple. The discussion begins with all of the labels used to describe Apple over the years. We then go over the major clues that help us define Apple, and this takes us to my thesis that Apple is a design company. We go over what design means and the difference betw ...…

In episode 95, we discuss how the Mac business has become a headache for Apple management. We begin by going over Apple's recent private meeting with outside journalists to talk about the Mac product pipeline. We then assess Apple's success with Mac by comparing it to the rest of Apple's business. The discussion turns to Apple's Achilles' heel ...…

In episode 94, we discuss how Apple is pulling out all the stops when it comes to selling iPad. We begin by going over the significant changes to iPad strategy unveiled last week. The discussion then turns to the reasoning behind the changes, which involves taking a closer look at iPad sales according to screen size. This brings us to how Apple ...…

As Apple pushes deeper into luxury brand territory, the company is making its products more accessible through lower pricing. Apple is underpricing AirPods and Apple Watch. In episode 93, we discuss Apple's evolving pricing strategy. We begin by looking at AirPods and Apple Watch pricing and why I think the products are underpriced. The discuss ...…

In episode 92, we discuss the changing wearables market. There has been a sea change involving the top wearables companies. Apple has become the new wearables leader according to unit sales. After discussing the driving force behind Apple's move to the lead, we take a closer look at why it's time to begin thinking about wearables as platforms c ...…