A must listen for all school communications pros. An in-depth conversation with Jason Wheeler, Marketing Coordinator for the Carrollton Farmers Branch Independent School District in Texas. Jason and I discuss a variety of topics including content marketing for schools, Texas-sized communications departments, how to recruit quality teachers, the ...…

A comprehensive preview of CalSPRA’s annual conference with CalSPRA President-Elect Kindra Britt. The annual conference will be held in Santa Rosa from February 25-27. For more information and to register you can visit www.Calspra.org.

Link to presentation slides: https://docs.google.com/presentation/d/1-TOK4QVlaJUSGwC7gB2Bh5VPoErvIIPWAIToMZFLuvo

95% of information is retained when the message is delivered via video, compared to just 10% retained when reading text. You don’t need to be an expert in video production to start reaping the benefits. Video greatly increases engagement and traffic for social media and web. Listen and learn some basics techniques to increase your smartphone vi ...…

Get tuned into your community and become a source and resource of valuable information for your followers. There are four unique and easy posts you can add to your social media strategy that will help drastically increase engagement almost immediately. The common theme among all four is “community.” 1. Scenic Photos 2. Sports Teams 3. Local Fir ...…

Tips on how to optimize your NSPRA conference. NSPRA Senior Communications Manager Jennifer Landes joins the podcast to provide insights into a successful strategy for managing the upcoming conference. Be sure to download the NSPRA app, visit www.nspra.org, and listen to this podcast. #NSPRA2018

Twitter Promote Mode is a terrible waste of $99 a month. Twitter Bookmarks is a wonderful new feature you should learn how to utilize immediately.

Arcadia Unified School District leaders discuss their unique school district culture. AUSD Superintendent Dr. David Vannasdall, AUSD Chief Technology Officer Scott Bramley, AUSD Chief Strategy and Innovation Officer Greg Gazanian, and AUSD Chief Communications Officer Ryan Foran (host of this podcast) were invited to share their story on Distri ...…

My in depth conversation with Restorative Practices expert trainer Karen Junker. Restorative practices have been implemented in our schools for the past three years to help foster positive and healthy school experiences for our students and staff. Research has shown that restorative practices increase academic achievement, decrease misbehavior, ...…

Before creating hashtag campaigns for branding, there are a few steps you can take to optimize your reach and brand on social media, and several mistakes you will want to avoid. Related Blog Post: 2 Best Twitter Campaigns for Schools http://bit.ly/RyanTwitterCampaign

An important conversation about school shootings and the recent increase in school threats, crisis communications, and media relations with Christine Paik the Director of Communications for the Poway Unified School District.

How to setup mobile notifications for specific users on Twitter like your police department, local schools, or any people you want. When they tweet, you will know!

The Arcadia Unified School District has an internship program with more than 30 students who support the Public Information Office and who work as news reporters for the District. The award-winning internship program has been recognized by the California School Public Relations Association and serves as a model program which has inspired other ...…

In this episode we chat with Public Relations All-Star Trinette Marquis-Hobbs about the California School Public Relations Association (CalSPRA), the vital role of communications professionals within education, crisis communication strategy, school shootings and connecting children to schools, her upcoming book, and much more. You can connect w ...…

Communications professionals from all over California share their lessons learned from dealing with the devastating California wildfires in 2017. This presentation was a very insightful panel discussion at #CalSPRA2018 in San Diego.

Don’t “publish a job post” on Facebook until Facebook can figure it out. A tough lesson learned thanks to the “apply now” button Facebook recently added and all the resumes we received through FB messages. Facebook is great for employee recruitment, but there is a right way and wrong as of this podcast date. Listen and learn.…

Fergie’s national anthem apologize was brilliant from a public relations standpoint. Fergie shifted the narrative after her rendition of the national anthem went viral on social media. "I've always been honored and proud to perform the national anthem and last night I wanted to try something special for the NBA. I'm a risk taker artistically, b ...…

Review and interview about the Giroptic 360 smartphone video camera. I talk with Arcadia Unified Chief Technology Officer Scott Bramley about the camera, and our first impressions after testing it out. What we like, and where it could improve. Overall, a definite ??. Here’s a link to the video from our test video https://youtu.be/bhyx8DgmE5Q.…

Backed by Facebook founder Mark Zuckerberg and created by Max Ventilla of Google, AltSchool is looking to change the face of education in America with its personalized learning platform. AltSchool VP of Growth Ben Kornell joins me and defines what personalized learning is, what AltSchool has learned about personlaized learning in the past four ...…

5 Crisis Communications steps to take when your school district has a missing student. 1. Contact the family 2. Work directly with law enforcement 3. Stick to the facts 4. Constant communication with school site 5. Be sure to follow up Podcast by Ryan Foran. Additional podcasts at www.RyanPrForan.Blogspot.com @Ryanpforan #schoolpr #k12prchat…

How you can now easily remove reviews from your Facebook page, other safety features, and why Facebook is the best social media platform for anyone just diving into social media or who is concerned about launching a page. Several tips and features mentioned.

Testing out Podbean for podcasting. Curious your thoughts on what podcasting apps you like and where you find the ones you listen to?