#008: Five Keys To Developing And Implementing A Social Media Policy


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Talking Social Business Podcast 008 - Five Keys To Developing And Implementing A Social Media Policy

In this episode, we cover our monthly review of social media and technology legal news and talk about the significant update to Facebook to Facebook Live for Facebook Pages.

I am joined by employment and social media lawyer Kevin Poulter and we discuss tips to help you develop and implement your social media policy.

Talking Social Business Episode 008 Show Notes

00:00 Introduction to this episode
01:06 Facebook introduces Facebook Live for all Pages and Profiles on Android and iOS
02:32 How to join Krishna for her daily series of live stream and daily video tips on Facebook
03:10 How to access the 3.5 hours of Periscope live stream case studies
04:46 Legal technology and social media news starting with the Apple privacy story
07:04 Hashtags and Trademarks
10:52 The implications of the dismissal of an apprentice teaching assistant due to inappropriate Facebook content
17:10 Feature – 5 Tips for developing and implementing your ‘Social Media Policy’
18:06 Step 1 – The importance of having a social media policy
19:09 Step 2 – Developing a social media policy for employees that is relevant to your organisation
22:55 An example of integrating your social media policy with other company policies
27:29 Step 3 – Developing a social media policy that reflects how social media is evolving
29:39 Step 4 – Communicating your social media policy to your people
31:58 Step 5 – How to enforce your social media policy
35:20 In the news: A story about editorial control and breaching copyright
38:32 How to suggest topics for us to cover in our monthly review of social media technology and the law
39:15 How to leave a comment or question for this episode of Talking Social Business – on Twitter you can use the show hashtag #TalkingSocBiz.

Resources For The Show

Access Krishna’s 30 days of free mobile live streaming and live video tips

Articles relating to the Apple vs FBI story – access them here

The article about the trademarking of hashtags – read it here

The story about the primary school teaching assistant who lost her job after posting photos on Facebook that were deemed inappropriate – read the articles here, here and here

We referenced the online survey asking if the dismissal was case of double standards and related it to the case of another person who had been celebrated for becoming a model after a career in education.

The article about the case between Sky and the E&W Cricket Board (EWCB) relating to who owns the copyright in most live cricket broadcasts – read the article here

Listen to Talking Social Business Episode 7 where we cover the #DontStreamAndDrive campaign

Connect with Krishna and Kevin on Twitter to suggest topics for our monthly review of social media technology and the law

Remember to subscribe to the show so that you do not miss the episodes, and if you enjoy the show, please do consider leaving a review on iTunes.


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