The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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56 - Is This The End of Digital Marketing?
MP3•Episode home
Manage episode 270315176 series 164537
Content provided by #AnalyticsTODAY Show, Dr. Jeremy Roberts, and Sameer Khan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by #AnalyticsTODAY Show, Dr. Jeremy Roberts, and Sameer Khan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital marketing world is never going to be the same anymore. Google has announced it will deprecate third party cookies through its Chrome browser by 2022. Third party cookies drive most of the off site targeting and personalization. This change will impact marketers, analytics solutions and Google itself. In this show, we will dive deeper to explain the fundamentals of third party cookies, how cookies play a role in digital marketing and what kind of impact marketers will experience with the death of third party cookies. We will also share tools and strategies you can use right now to protect your retargeting and offsite remarketing efforts.
…
continue reading
86 episodes
MP3•Episode home
Manage episode 270315176 series 164537
Content provided by #AnalyticsTODAY Show, Dr. Jeremy Roberts, and Sameer Khan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by #AnalyticsTODAY Show, Dr. Jeremy Roberts, and Sameer Khan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital marketing world is never going to be the same anymore. Google has announced it will deprecate third party cookies through its Chrome browser by 2022. Third party cookies drive most of the off site targeting and personalization. This change will impact marketers, analytics solutions and Google itself. In this show, we will dive deeper to explain the fundamentals of third party cookies, how cookies play a role in digital marketing and what kind of impact marketers will experience with the death of third party cookies. We will also share tools and strategies you can use right now to protect your retargeting and offsite remarketing efforts.
…
continue reading
86 episodes
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