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2 - Elemental Brandification - Brand Evolution Show
Manage episode 273185204 series 2792053
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When defining or redefining your Brand it must be;
• Authentic (include key people when creating this)
• Emotional / Impactful / Influential
• Integrated across all customer touchpoints
• Considerate of your customers' journeys
• Include key stakeholders in the formation process from the beginning
• And more...
If you have questions for future shows, visit our website (westwardmarketinglab.com), send questions via chat or contact form, or post on one of our social channels (links in the header of the website).
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