Why we overcomplicate things

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As humans, we are really good at making things more complicated than they need to be. Especially in 2020, when we have information at our fingertips, literally. For example, if you look for help to get your business marketing started, whether it’s finishing your new website, starting a blog, creating your social media profiles or starting an email list, you’re likely to be overwhelmed with information. If it’s too technical for you to do it yourself, there are plenty of specialists you can engage to do these things for you. Or, how about creating a niche? I think about how many people I work with who have the knowledge, experience and expertise, but they don’t make a move. Why don’t we do the things we say we want to do? Are you often finding yourself saying you’re too busy? What’s really stopping you? Start by acknowledging the stories you’re telling yourself and where you’re making things more complicated than they need to be.

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