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496: Wired for Story, How We Really Make Decisions with Lisa Cron

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Archived series ("Inactive feed" status)

When? This feed was archived on December 17, 2023 00:57 (7M ago). Last successful fetch was on October 06, 2023 21:30 (10M ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

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Manage episode 295737802 series 50377
Content provided by Jason Hartman, Jason Hartman with Dan Millman, and Pat Flynn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Hartman, Jason Hartman with Dan Millman, and Pat Flynn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jason Hartman talks with Lisa Cron, author of the new book Story or Die, about how we really make decisions, why humans are so impacted by stories, and how to identify the parts of your story that can impact those you're trying to reach.

Key Takeaways:

[1:05] We are wired for stories. Stories sway us more than facts

[4:14] We like to think that we make decisions logically and objectively, but it's just not true

[8:30] Our brain's great leap forward came when nature realized if we were going to thrive on this planet we needed to work together

[13:41] How to identify your target group's points of resistance

[17:45] Telling a person a truth they don't already believe will just make them angry. You have to guide them to discover the truth themselves

Website:

www.WiredForStory.com

www.EmpoweredREI.com

www.JasonHartman.com/Properties

  continue reading

509 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on December 17, 2023 00:57 (7M ago). Last successful fetch was on October 06, 2023 21:30 (10M ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 295737802 series 50377
Content provided by Jason Hartman, Jason Hartman with Dan Millman, and Pat Flynn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Hartman, Jason Hartman with Dan Millman, and Pat Flynn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jason Hartman talks with Lisa Cron, author of the new book Story or Die, about how we really make decisions, why humans are so impacted by stories, and how to identify the parts of your story that can impact those you're trying to reach.

Key Takeaways:

[1:05] We are wired for stories. Stories sway us more than facts

[4:14] We like to think that we make decisions logically and objectively, but it's just not true

[8:30] Our brain's great leap forward came when nature realized if we were going to thrive on this planet we needed to work together

[13:41] How to identify your target group's points of resistance

[17:45] Telling a person a truth they don't already believe will just make them angry. You have to guide them to discover the truth themselves

Website:

www.WiredForStory.com

www.EmpoweredREI.com

www.JasonHartman.com/Properties

  continue reading

509 episodes

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