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TikTok Ads, Creator Culture, TikTok Language, NCAA Monetization, and more with Gerardo Perez

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Manage episode 299131880 series 2793116
Content provided by Kyle Kaplanis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kyle Kaplanis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Don't Make Ads Make TikToks!
In this episode, we are chatting with Gerardo Perez, expert TikTok Ad Manager, Agency Owner, and TikToker by night. Gerardo has built a following of 325,300 follows (as of August 3, 2021) by educating his community on using TikTok Ads the right way, and giving industry knowledge he learns throughout his agency work and spending.
We discuss Gerardo's journey on TikTok and we dive in on how the TikTok Creator culture is really driving the economy and how it is so important. We also discuss the importance of TikTok Ads, how they work, and how you can best use them for your brand or business. We also dive in more on the approval of the NCAA to allow athletes to monetize on their likeness and social media. So buckle up and get ready to learn even more TikTok language!
Guest:
Gerardo Perez
Agency Owner / TikTok Creator
TikTok -www.tiktok.com/@gerardo_perez
IG -www.instagram.com/thegerardoperez/
LinkedIn - www.linkedin.com/in/gerardo-perez-481012104/
Social Media:
Follow Kyle on TikTok: www.tiktok.com/@kylekaplanis
Follow Kyle on IG: www.instagram.com/kyle_kaplanis
Reach out to Kyle directly at kyle.kaplanis@prjtztalent.com
Follow Kyle on Linkedin: www.linkedin.com/in/kyle-kaplanis/
Check out our website to meet the team, view show notes and transcripts: www.biztok.co
https://www.lexingtonlaw.com/blog/credit-cards/generation-z-spending-habits.html

Support the show

  continue reading

Chapters

1. Episode Highlight (00:00:00)

2. Welcome Gerardo (00:00:20)

3. How Gerardo Got Started on TikTok (00:01:42)

4. TikTok Creator Culture (00:04:10)

5. Marketers Need To Pay Close Attention to TikTok (00:06:10)

6. As Seen on TikTok (00:09:05)

7. Don't Make Ads Make TikToks (00:11:31)

8. Buying Power on TikTok (00:13:18)

9. How Ads Work on TikTok (00:15:18)

10. Tips for Advertisers Using TikTok Ads (00:20:00)

11. The TikTok Language (00:24:22)

12. NCAA Allows Athletes to Monetize on Social Media (00:25:41)

13. The Affinity of Creators is the Future (00:32:10)

14. Gerardo's Final TikTok Tips (00:33:50)

85 episodes

Artwork
iconShare
 
Manage episode 299131880 series 2793116
Content provided by Kyle Kaplanis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kyle Kaplanis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Don't Make Ads Make TikToks!
In this episode, we are chatting with Gerardo Perez, expert TikTok Ad Manager, Agency Owner, and TikToker by night. Gerardo has built a following of 325,300 follows (as of August 3, 2021) by educating his community on using TikTok Ads the right way, and giving industry knowledge he learns throughout his agency work and spending.
We discuss Gerardo's journey on TikTok and we dive in on how the TikTok Creator culture is really driving the economy and how it is so important. We also discuss the importance of TikTok Ads, how they work, and how you can best use them for your brand or business. We also dive in more on the approval of the NCAA to allow athletes to monetize on their likeness and social media. So buckle up and get ready to learn even more TikTok language!
Guest:
Gerardo Perez
Agency Owner / TikTok Creator
TikTok -www.tiktok.com/@gerardo_perez
IG -www.instagram.com/thegerardoperez/
LinkedIn - www.linkedin.com/in/gerardo-perez-481012104/
Social Media:
Follow Kyle on TikTok: www.tiktok.com/@kylekaplanis
Follow Kyle on IG: www.instagram.com/kyle_kaplanis
Reach out to Kyle directly at kyle.kaplanis@prjtztalent.com
Follow Kyle on Linkedin: www.linkedin.com/in/kyle-kaplanis/
Check out our website to meet the team, view show notes and transcripts: www.biztok.co
https://www.lexingtonlaw.com/blog/credit-cards/generation-z-spending-habits.html

Support the show

  continue reading

Chapters

1. Episode Highlight (00:00:00)

2. Welcome Gerardo (00:00:20)

3. How Gerardo Got Started on TikTok (00:01:42)

4. TikTok Creator Culture (00:04:10)

5. Marketers Need To Pay Close Attention to TikTok (00:06:10)

6. As Seen on TikTok (00:09:05)

7. Don't Make Ads Make TikToks (00:11:31)

8. Buying Power on TikTok (00:13:18)

9. How Ads Work on TikTok (00:15:18)

10. Tips for Advertisers Using TikTok Ads (00:20:00)

11. The TikTok Language (00:24:22)

12. NCAA Allows Athletes to Monetize on Social Media (00:25:41)

13. The Affinity of Creators is the Future (00:32:10)

14. Gerardo's Final TikTok Tips (00:33:50)

85 episodes

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