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How to find the perfect customer in a crowded market
Archived series ("Inactive feed" status)
When? This feed was archived on March 04, 2023 14:10 (). Last successful fetch was on January 12, 2023 19:45 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
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Manage episode 299847196 series 84862
Even with all of the WordPress consolidation happening, there's still plenty of opportunity ahead for the industry.
There's lots of potential users, customers, and room for investment (note: we just saw the acquisition of Yoast happen by Newfold, formally EIG. If I had to guess, somewhere between a $30-50M deal.)
If you though the plugin space is crowded or even more specifically the membership & LMS veritcal, then I have a surprise for you today. Nathalie Lussier, founder of AccessAlly a LMS plugin for WordPress joins us to talk about her venture in building her business.
From selling online courses and building community to building and selling software -- this is a fantastic lesson for all of us. Her and her team are really proving that in the a crowded market, you stand apart from the crowd by knowing who your perfect customer is and building them the perfect product.
367 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on March 04, 2023 14:10 (). Last successful fetch was on January 12, 2023 19:45 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 299847196 series 84862
Even with all of the WordPress consolidation happening, there's still plenty of opportunity ahead for the industry.
There's lots of potential users, customers, and room for investment (note: we just saw the acquisition of Yoast happen by Newfold, formally EIG. If I had to guess, somewhere between a $30-50M deal.)
If you though the plugin space is crowded or even more specifically the membership & LMS veritcal, then I have a surprise for you today. Nathalie Lussier, founder of AccessAlly a LMS plugin for WordPress joins us to talk about her venture in building her business.
From selling online courses and building community to building and selling software -- this is a fantastic lesson for all of us. Her and her team are really proving that in the a crowded market, you stand apart from the crowd by knowing who your perfect customer is and building them the perfect product.
367 episodes
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