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NBA Deputy Commissioner Mark Tatum:  On the Future of Sports, Sports as Entertainment, Enhancing the Audience Experience and How the NBA Engages over 2 Billion People (#67)

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Manage episode 307250988 series 2817004
Content provided by Lynn Thoman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lynn Thoman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

NBA Deputy Commissioner and Chief Operating Officer Mark Tatum shares on the future of sports, enhancing the audience experience, virtual reality, gaming and e-sports.

People are interested in what their favorite athletes and teams are doing off the court as well as on. Mark shares how entertainment driven strategies enhance the overall experience while growing the audience.

Under Mark’s leadership, the NBA has formed NBA Africa, launched NBA Academies around the world, and created the Jr. NBA Global Championship.

In 2016, Mark was named to Forbes’ list of the Top 25 Most Influential Minorities in Sports.

  continue reading

197 episodes

Artwork
iconShare
 
Manage episode 307250988 series 2817004
Content provided by Lynn Thoman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lynn Thoman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

NBA Deputy Commissioner and Chief Operating Officer Mark Tatum shares on the future of sports, enhancing the audience experience, virtual reality, gaming and e-sports.

People are interested in what their favorite athletes and teams are doing off the court as well as on. Mark shares how entertainment driven strategies enhance the overall experience while growing the audience.

Under Mark’s leadership, the NBA has formed NBA Africa, launched NBA Academies around the world, and created the Jr. NBA Global Championship.

In 2016, Mark was named to Forbes’ list of the Top 25 Most Influential Minorities in Sports.

  continue reading

197 episodes

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