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Bonus: Retention is the new Acquisition, Why "Buying Again" is more important than subscription with Repeat's Alex McEachern

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Manage episode 307399385 series 2899866
Content provided by DTC Newsletter and Podcast and DTC Newsletter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DTC Newsletter and Podcast and DTC Newsletter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Hello and welcome to this week’s bonus edition of the DTC Podcast featuring Alex McEachern, Director of marketing for Repeat, the “buy again” button for CPG brands.

https://getrepeat.io

Everyone wants subscriptions (especially in a CPG space) but not everyone wants to subscribe. That’s where repeat comes in.

This podcast dives deep into the psychology of re-ordering, why retention is the new acquisition, and why personalized, headless carts are the future of checking out.

Go to https://getrepeat.io now and experience their platform first hand.

Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

508 episodes

Artwork
iconShare
 
Manage episode 307399385 series 2899866
Content provided by DTC Newsletter and Podcast and DTC Newsletter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DTC Newsletter and Podcast and DTC Newsletter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Hello and welcome to this week’s bonus edition of the DTC Podcast featuring Alex McEachern, Director of marketing for Repeat, the “buy again” button for CPG brands.

https://getrepeat.io

Everyone wants subscriptions (especially in a CPG space) but not everyone wants to subscribe. That’s where repeat comes in.

This podcast dives deep into the psychology of re-ordering, why retention is the new acquisition, and why personalized, headless carts are the future of checking out.

Go to https://getrepeat.io now and experience their platform first hand.

Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video

  continue reading

508 episodes

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