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Adam Sutherland on AI and Personalization in Media & Entertainment - Episode #4

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Manage episode 307903181 series 2984858
Content provided by Seth Earley & Chris Featherstone, Seth Earley, and Chris Featherstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seth Earley & Chris Featherstone, Seth Earley, and Chris Featherstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Seth and Chris talk with Adam Sutherland about AI and machine learning in media and content.

Highlights:
2:20 Adam talks his journey from Asian studies to Amazon.
12:00 A day in Adam's life and cool problems customers are solving
17:30 Why we still can't find what we want on streaming services
21:00 Biggest barrier to entry to AI enhanced solutions
24:00 Best practices for tagging media assets
25:00 When developing a bespoke model is the right decision
28:30 AI isn't perfect but sometimes that's fine
30:00 Personalization and recommendation engines
34:30 Data lakes plus content metadata
37:00 Emerging trends and techniques (really cool AI stuff in media)
42:45 Predictions for the future
Links
Contact Adam:
https://www.linkedin.com/in/adamrsutherland/


Thanks to our sponsors:
Earley Information Science
CMSWire
Marketing AI Institute

Thanks to our sponsors:

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 307903181 series 2984858
Content provided by Seth Earley & Chris Featherstone, Seth Earley, and Chris Featherstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seth Earley & Chris Featherstone, Seth Earley, and Chris Featherstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Seth and Chris talk with Adam Sutherland about AI and machine learning in media and content.

Highlights:
2:20 Adam talks his journey from Asian studies to Amazon.
12:00 A day in Adam's life and cool problems customers are solving
17:30 Why we still can't find what we want on streaming services
21:00 Biggest barrier to entry to AI enhanced solutions
24:00 Best practices for tagging media assets
25:00 When developing a bespoke model is the right decision
28:30 AI isn't perfect but sometimes that's fine
30:00 Personalization and recommendation engines
34:30 Data lakes plus content metadata
37:00 Emerging trends and techniques (really cool AI stuff in media)
42:45 Predictions for the future
Links
Contact Adam:
https://www.linkedin.com/in/adamrsutherland/


Thanks to our sponsors:
Earley Information Science
CMSWire
Marketing AI Institute

Thanks to our sponsors:

  continue reading

48 episodes

All episodes

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