The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Data, Secrets, and Human Performance: Why Professional Athletes Love the Whoop Strap
Manage episode 309039711 series 3025804
Content provided by Mike O'Toole and PJA Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike O'Toole and PJA Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
According to Whoop founder Will Ahmed, our bodies are keeping secrets. Those secrets hold the key to human performance, and the Whoop Strap unlocks them. It’s a big claim, but one that LeBron James, Michael Phelps and hundreds of professional athletes are validating in their everyday use.
In this Unconventionals interview, we discuss how Whoop’s device and their strategy upends category conventions. By helping athletes perform better vs. counting their steps, they found an opening—call it a Darwinian Gap—in the market. Whoop's focus on big data and even bigger outcomes keeps pro athletes coming, and helps the company rise above the fitness tracker fray.
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Manage episode 309039711 series 3025804
Content provided by Mike O'Toole and PJA Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike O'Toole and PJA Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
According to Whoop founder Will Ahmed, our bodies are keeping secrets. Those secrets hold the key to human performance, and the Whoop Strap unlocks them. It’s a big claim, but one that LeBron James, Michael Phelps and hundreds of professional athletes are validating in their everyday use.
In this Unconventionals interview, we discuss how Whoop’s device and their strategy upends category conventions. By helping athletes perform better vs. counting their steps, they found an opening—call it a Darwinian Gap—in the market. Whoop's focus on big data and even bigger outcomes keeps pro athletes coming, and helps the company rise above the fitness tracker fray.
If you’re interested in performance, new ways to use data or how to stand out in a crowded market, take a listen.
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Similar to The Unconventionals
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