It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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5. Artificial Intelligence, a marketers guide with Martin Talks
Manage episode 309981409 series 3027283
Content provided by The ClickZ Digital Marketing Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The ClickZ Digital Marketing Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Episode 5: The marketers guide to AI: You'll learn what Artificial Intelligence really is and see some very practical ways for marketers to use AI in their everyday campaigns and reporting. From analysing vast amounts of data, to writing content, there are already a range of tools available for marketers. Find out more in ClickZ's "A marketer's guide to AI" written by Martin Talks: clickz.com/artificial-intelligence Martin is a business innovation and transformation expert for the digital age, he helps entrepreneurs and leading business people gain momentum and to realise their remarkable potential. He regularly speaks at events, runs workshops, provides consultancy, mentoring and inspiration to businesses. He is a regular contributor to ClickZ, Squared Online and the Academy of Digital Business Leaders. Martin specialises in Artificial Intelligence and how it can be applied to marketing.
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Manage episode 309981409 series 3027283
Content provided by The ClickZ Digital Marketing Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The ClickZ Digital Marketing Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Similar to The ClickZ Digital Marketing Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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