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Why Tagging On Social Media Is So Important
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A Cup of Social Audio Blog EP10
Is the tagging feature on Social Media really important? Hello, I’m Joe Laber, The Social Barista and Branding Expert coming to you from my A Cup of Media studio. Welcome to A Cup of Social where I aim to give you simple and easy-to-use tips for leveraging the power of Social Media to help grow your customer or donor base. I’ve been helping radio stations, small businesses and nonprofits engage with their audiences on Social since the days of MySpace back in the early 2000s. Tagging someone, a business, or an organization is vitally important to do on both your professional and personal page. I highly encourage you to use the tagging feature on Facebook, Instagram, and LinkedIn. If you have a testimonial from a customer or donor, include their picture or logo and be sure to tag them on the actual picture and in the post as well. Did a business donate a gift basket to your upcoming fundraiser, tag that business on the item's picture they donated and in the actual post as well? Tagging is a way to recognize others and let them know you care and are grateful. Plus, if they accept the tag, more eyes will be on your post. More eyes could equal more followers which in turn could lead to more customers or donors. Sometimes a particular person or business may have the tagging feature turned off thus not allowing them to be tagged. This could be on purpose or oftentimes they don’t even know that feature exists. If I know the person or business on a personal level, I may reach out to them to let them know. This gives them the option to activate the tagging feature, or not. Tagging also allows for more engagement with your post. After all isn’t that what Social Media is all about, engagement? Please continue to follow me for my next freshly brewed blog. Have a question? Please email me at acupofjoemedia@gmail.com. Thanks so much for joining me and be sure to have a great day tagging on Social!
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