Don't Bank on Social Media -Ep16
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When you stared your business the first thing you wanted to do was tell everyone on social media. You tell your friends and family to “Like Our Page” or to “Follow us”. You shout from the rooftops about your business on social media because you’re so excited. You get leads, you get clients and then all of the sudden Facebook and Instagram start acting weird. You can’t refresh your page, your posts are showing and you keep seeing the same posts. You text your friends and you find out Both IG and FB are down. That’s when the dread sets in that you’re about to miss sales because your WHOLE entire business marketing is on social media and your potential clients don’t know how to reach other than your DM’s. Does this sound familiar? Facebook and Instagram went down twice in 2019 and for some business owners that meant their whole entire business went down. So this episode is all about how banking on social media can and will hinder your business more than help it. Just think, If Mark Zuckerberg decides to say no more and these platforms were to go away what would you do? Some of yall would be SOL with no paddle because your entire business is only on social media. In this episode I’ll discuss:
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- Why it’s dangerous to only use social media to market your business
- Ways to make sure you have a consistent strategy that takes potential clients from social media and to your website or list
- How to use social media to establish yourself as the expert in the industry for what you do.
Sponsored by the Empirenista Business Incubator Community on Facebook.
This episode is sponsored by my Mini Visibility Marketing Intensive
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