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The Social Media Ad Bubble, Explained
Manage episode 311891150 series 3198075
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On Facebook, YouTube, and beyond - ad fraud is a big issue. Ad blockers are now installed by default. Brands don't know where ads are being placed and if they are advertising to people that already had buying intent. For this episode Ruben Dua, CEO at Dubb (https://dubb.it/uHJY) interviewed Swish Goswami (CEO at Trufan, Investor, 3-Time TEDx Speaker). Super fans are now more powerful than influencers. All channels have to be pursued now to ultimately get your 'blended' ad rates.
How do you convert someone that's a customer, to become an evangelist? And what does that process look like? Let us know in the comments!
The Daily Dubb is a variety show sponsored by Dubb (https://dubb.it/uHJY) - Easily create actionable videos with Dubb to get more engagement, bookings, and sales. Dubb is a mobile + desktop video platform that makes it easy to share actionable videos from email, LinkedIn, SMS and more to grow your business and accomplish your goals. Learn more at https://dubb.it/uHJY
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Here are some topics covered in this video: content marketing, video marketing, sales funnel optimization, vlogging, business videos, sales funnel optimization, social media marketing
The story continues on https://dubb.it/uHJY
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