))
What a CEO Need to Know about Influencer Marketing
Manage episode 312008008 series 3213201
Content provided by Murray Newlands. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Murray Newlands or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When You're going to become an amazing CEO there are many concepts and terms that we need to know and understand to use it, one of these is Influencer Marketing, but what is it?
Influencer Marketing is a hybrid of old and new marketing tools, taking the idea of the celebrity endorsement and placing it into a modern day content-driven marketing campaign. The main differentiator in the case of influencer marketing is that the results of the campaign are collaborations between brands and influencers.
On this How to CEO Show Episode i am gonna be talking about Influencer marketing and everything that a CEO need to know about it, so if you're looking for become an amazing CEO ya cannot miss this episode.
--- Support this podcast: https://podcasters.spotify.com/pod/show/murray-newlands7/support91 episodes
Share
