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The Business of Storytelling - Episode 7
Manage episode 313262510 series 3264287
What makes a story resonate? How can you get a message to break through? On this episode, Beth talks to marketing pro Mike Teixeira, co-founder of Crackle PR and founder of DECK presentations. They talk about story structure, developing plot and the hero's journey, as well as what storytelling for business really means and what companies need to do to make it work.
Beth also discussed the themes for the 2021 Long Story Short live shows at 3S Artspace. The first show, It's All Relative, will be on Wednesday, April 14. This live streamed show will include some audience involvement, a hallmark of the Long Story Short live shows for the past five years.
For tickets, go to https://www.3sarts.org/
To get info about upcoming shows and how to become a storyteller, join our email list at https://www.longstoryshortpod.com/
27 episodes
Manage episode 313262510 series 3264287
What makes a story resonate? How can you get a message to break through? On this episode, Beth talks to marketing pro Mike Teixeira, co-founder of Crackle PR and founder of DECK presentations. They talk about story structure, developing plot and the hero's journey, as well as what storytelling for business really means and what companies need to do to make it work.
Beth also discussed the themes for the 2021 Long Story Short live shows at 3S Artspace. The first show, It's All Relative, will be on Wednesday, April 14. This live streamed show will include some audience involvement, a hallmark of the Long Story Short live shows for the past five years.
For tickets, go to https://www.3sarts.org/
To get info about upcoming shows and how to become a storyteller, join our email list at https://www.longstoryshortpod.com/
27 episodes
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