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eCommerce Advertising Beyond Clicks

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Manage episode 315219473 series 2499878
Content provided by The JetRails Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The JetRails Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Most eCommerce merchants start off advertising through platforms like Google Ads and Facebook Ads, but those are pretty saturated networks. In this episode, we talk about opportunities to make direct media buys with audio and video streaming services, podcasts, and other highly-targeted platforms. If you've wondered where else you could or should be advertising your online store, this episode will help you understand how you can pay less to market to your audience while catching the right consumers at the right time and place. Guest: Adam Casole-Buchanan, BriefBid.com Host: Robert Rand, JetRails.com Companies Adam mentioned in this episode include: - Cluep - Vengo - iHeart Radio - Spotify - Brave - OceanHero
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101 episodes

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Manage episode 315219473 series 2499878
Content provided by The JetRails Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The JetRails Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Most eCommerce merchants start off advertising through platforms like Google Ads and Facebook Ads, but those are pretty saturated networks. In this episode, we talk about opportunities to make direct media buys with audio and video streaming services, podcasts, and other highly-targeted platforms. If you've wondered where else you could or should be advertising your online store, this episode will help you understand how you can pay less to market to your audience while catching the right consumers at the right time and place. Guest: Adam Casole-Buchanan, BriefBid.com Host: Robert Rand, JetRails.com Companies Adam mentioned in this episode include: - Cluep - Vengo - iHeart Radio - Spotify - Brave - OceanHero
  continue reading

101 episodes

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