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How to 2x Your Organic Traffic Using Opportunity Keywords with Farzad Rashidi

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Manage episode 329174301 series 3011516
Content provided by Gavin Hammar. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gavin Hammar or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Farzad Rashidi is the lead innovator at Respona. Respona is the all-in-one digital PR and link building software which combines personalization with productivity. Farzad was also the first marketing hire at Visme, where he helped the company gain over 12 million users.

In this episode, Farzad goes deep into SEO strategies and talks about:

  • How to determine whether SEO is the right acquisition channel for you
  • How to discover “opportunity” keywords for SEO using the "Farzad formula"
  • How to write content that’s optimized for SEO
  • The podcast outreach strategy he uses to get backlinks
  • How to get a particular content piece to rank
  • His advice for founders who are considering whether to invest in SEO

Plus, he walks me through the step-by-step process I can use to help StoryPrompt rank for “video testimonial software”.

Connect with Farzad

Connect with Gavin

Links mentioned on the show


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unscalable.me
  continue reading

37 episodes

Artwork
iconShare
 
Manage episode 329174301 series 3011516
Content provided by Gavin Hammar. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gavin Hammar or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Farzad Rashidi is the lead innovator at Respona. Respona is the all-in-one digital PR and link building software which combines personalization with productivity. Farzad was also the first marketing hire at Visme, where he helped the company gain over 12 million users.

In this episode, Farzad goes deep into SEO strategies and talks about:

  • How to determine whether SEO is the right acquisition channel for you
  • How to discover “opportunity” keywords for SEO using the "Farzad formula"
  • How to write content that’s optimized for SEO
  • The podcast outreach strategy he uses to get backlinks
  • How to get a particular content piece to rank
  • His advice for founders who are considering whether to invest in SEO

Plus, he walks me through the step-by-step process I can use to help StoryPrompt rank for “video testimonial software”.

Connect with Farzad

Connect with Gavin

Links mentioned on the show


This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unscalable.me
  continue reading

37 episodes

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