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Ep 014 - Consistent Action, Gets You Traction
Manage episode 333096318 series 3338444
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Julie DeLucca Collins - Founder, CEO, & Podcast Host at
Go Confidently Services
“ If You Don't Have An Email List, You Don't Have A Business..”
Join Julie and Hannah as they discuss Maggie’s story, goal, and marketing challenges.
Julie didn’t plan on becoming an entrepreneur. She had a career she loved with a company that cultivated growth and learning. Then COVID hit, and she realized what she was doing in her corporate world, so many women needed help with, and she began coaching women to succeed.
She took her business and niche down to where she wanted to show up most, helping women entrepreneurs grow their businesses. Unfortunately, less than 4% of women entrepreneurs are making the income they desire to live the life they want, which is where Julie’s goal comes in to help them!
In this episode, we talk about Julie’s story, her goals, and the marketing strategies she used to grow her business. And the next strategies she could implement into her business! Including how she has mastered Clubhouse (stay tuned for a bonus episode), how to double down on a podcast, what advertising has done, and more!
What marketing strategies do we talk about?
- How email marketing is so crucial to your business
- Doubling down on podcasting even without listeners
- Live Website feedback
- Google advertising keywords
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
01:12 -03:28 Julie shares how she went from being in corporate America to growing her confident coaching business.
08:57- 10:07 Julie’s goal is to have in the next five years 100 Women who are scaling their business to over six figures and confidently.
15:08 -20:01 The marketing that Julie used to grow her business.
- Niching down to create superfans
- Email lists
- Lead magnets
- Clubhouse
25:12+ Recommendations to move forward and grow!
25:55 How to use your podcast for prospecting
28:08 Repurposing content
29:01 Tips for paid advertising
32:09 Niching down keywords
33:39 Website vs. Landing Pages
36:12 Structuring Call to Action on your website
Connected with Maggie!
Coaching Website: https://www.goconfidentlycoaching.com/
Facebook: https://www.facebook.com/jdelucca
Podcast: https://www.casadeconfidencepod.com/
Instagram: @julie_deluccacollins
TikTok: @juliedelco2
Book Mentions
Pat Flynn - Superfans
20 episodes
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