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Episode 62: Amazon Prime Day And The Holiday Impact On Ecommerce

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Manage episode 338039023 series 2861847
Content provided by Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Most brands are already deep into their holiday planning, and there is some really fascinating data that Ryan is seeing from Logical Position clients that's driving Q4 strategies. But, there is still so much unknown. How will a second Amazon Prime Day impact the holiday season? What about all the ecommerce buzz around selling at Walmart? Are there still supply chain issues or do some brands actually have too much product?

In this episode, Ryan and Jon talk about how Amazon's "most successful prime day ever," and their announcement of a second prime day in Q4, will impact the holiday season for ecommerce brands. They also cover what brands should be doing now to prepare for a great Q4.

Listen to the full episode if you want to learn:

  1. What really happened on Amazon Prime Day
  2. The impact of a second Amazon Prime Day
  3. If your brand should be selling at Walmart
  4. How to prepare for Q4, now

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We're Jon MacDonald and Ryan Garrow.

  continue reading

114 episodes

Artwork
iconShare
 
Manage episode 338039023 series 2861847
Content provided by Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon MacDonald and Ryan Garrow, Jon MacDonald, and Ryan Garrow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Most brands are already deep into their holiday planning, and there is some really fascinating data that Ryan is seeing from Logical Position clients that's driving Q4 strategies. But, there is still so much unknown. How will a second Amazon Prime Day impact the holiday season? What about all the ecommerce buzz around selling at Walmart? Are there still supply chain issues or do some brands actually have too much product?

In this episode, Ryan and Jon talk about how Amazon's "most successful prime day ever," and their announcement of a second prime day in Q4, will impact the holiday season for ecommerce brands. They also cover what brands should be doing now to prepare for a great Q4.

Listen to the full episode if you want to learn:

  1. What really happened on Amazon Prime Day
  2. The impact of a second Amazon Prime Day
  3. If your brand should be selling at Walmart
  4. How to prepare for Q4, now

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We're Jon MacDonald and Ryan Garrow.

  continue reading

114 episodes

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