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Choosing Your Brands with Lauren Farmer & Elizabeth Brasher

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Manage episode 338209372 series 2850170
Content provided by DERMASCOPE. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DERMASCOPE or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

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Tune in as Lauren and Elizabeth cover the ins and outs of the skin care product market, including how to figure out which brand to partner with and navigating the over-saturation of skin care lines.
In this episode, Lauren and Elizabeth touch on...
[05:30] Getting educated on the consumer skin care lines that clients use.
[09:00] How influencers impact the skin care industry.
[15:00] What makes a 'holy grail' product and/or brand.
[25:37] Product marketing and packaging.
Follow DERMASCOPE:

Instagram: @dermascope

Facebook: facebook.com/dermascope

TikTok: @dermascope

Additional Links:
Follow Lauren Farmer: @blush_n_beauty_spa_
Follow Elizabeth Brasher: @theskingal
Visit our website at DERMASCOPE.
Learn more about this podcast at The Aesthetic Report.
Become an AIA member here.

  continue reading

82 episodes

Artwork
iconShare
 
Manage episode 338209372 series 2850170
Content provided by DERMASCOPE. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by DERMASCOPE or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send us a Text Message.

Tune in as Lauren and Elizabeth cover the ins and outs of the skin care product market, including how to figure out which brand to partner with and navigating the over-saturation of skin care lines.
In this episode, Lauren and Elizabeth touch on...
[05:30] Getting educated on the consumer skin care lines that clients use.
[09:00] How influencers impact the skin care industry.
[15:00] What makes a 'holy grail' product and/or brand.
[25:37] Product marketing and packaging.
Follow DERMASCOPE:

Instagram: @dermascope

Facebook: facebook.com/dermascope

TikTok: @dermascope

Additional Links:
Follow Lauren Farmer: @blush_n_beauty_spa_
Follow Elizabeth Brasher: @theskingal
Visit our website at DERMASCOPE.
Learn more about this podcast at The Aesthetic Report.
Become an AIA member here.

  continue reading

82 episodes

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