The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Bill Imada & The Future for Public Relations Practitioners
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Manage episode 341711417 series 1280423
Content provided by PR Hangover and GVSU PRSSA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PR Hangover and GVSU PRSSA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Bill is founder, chairman and chief connectivity officer of IW Group, a minority-‐ owned and operated advertising, marketing and communications agency focusing on the growing multicultural markets. For more than 25 years, Bill has represented some of the top domestic and global companies, including American Airlines, Coca-‐Cola, Fox, General Motors, Godiva Chocolatier, Lexus, McDonald's, Nissan North America, Pacific Gas & Electric Company, Southern California Edison, Toyota Motor Sales, USA, Inc., Verizon, Walt Disney Imagineering, Warner Bros. Pictures, Walmart Stores, Westfield Malls and many others. His areas of expertise include advertising, branding, multicultural communications, marketing, crises management, partnership marketing and public relations. The IW Group is part of two international networks: Interpublic Group of Companies (IPG) and Worldcom PR Group. Both networks have international affiliates worldwide. To learn more about the IW Group and Bill and his team, visit: https://www.iwgroup.agency/ Connect with Bill: https://www.linkedin.com/in/bill-imada-2b90544/ Want to be featured on the show? Connect with Olivia: https://www.linkedin.com/in/oliviadolley/
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192 episodes
MP3•Episode home
Manage episode 341711417 series 1280423
Content provided by PR Hangover and GVSU PRSSA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PR Hangover and GVSU PRSSA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Bill is founder, chairman and chief connectivity officer of IW Group, a minority-‐ owned and operated advertising, marketing and communications agency focusing on the growing multicultural markets. For more than 25 years, Bill has represented some of the top domestic and global companies, including American Airlines, Coca-‐Cola, Fox, General Motors, Godiva Chocolatier, Lexus, McDonald's, Nissan North America, Pacific Gas & Electric Company, Southern California Edison, Toyota Motor Sales, USA, Inc., Verizon, Walt Disney Imagineering, Warner Bros. Pictures, Walmart Stores, Westfield Malls and many others. His areas of expertise include advertising, branding, multicultural communications, marketing, crises management, partnership marketing and public relations. The IW Group is part of two international networks: Interpublic Group of Companies (IPG) and Worldcom PR Group. Both networks have international affiliates worldwide. To learn more about the IW Group and Bill and his team, visit: https://www.iwgroup.agency/ Connect with Bill: https://www.linkedin.com/in/bill-imada-2b90544/ Want to be featured on the show? Connect with Olivia: https://www.linkedin.com/in/oliviadolley/
…
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192 episodes
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