Go offline with the Player FM app!
Dr. David Eagleman: “The conscious mind is like a broom closet in the mansion of the brain.”
Manage episode 342554281 series 2506399
If you think a neuroscientist couldn’t lead a master class in marketing, you haven’t met Dr. David Eagleman. Professor of Brain Plasticity at Stanford, best-selling author, TV host and CEO of neurotech company Neosensory, David has a passion for applying neuroscience to topics beyond academic science. In fact, Bob considers David’s book “Incognito: The Secret Lives of the Brain” as one of the most important marketing books ever written. In this episode, we find out why.
See omnystudio.com/listener for privacy information.
Chapters
1. Cold Open (00:00:00)
2. Opening Credits (00:00:01)
3. Cold Open (00:00:08)
4. Cold Open End Cues Drums (00:00:12)
5. You in 60s Segment (00:00:55)
6. Marker 02 (00:14:54)
7. Marker 04 (00:21:12)
8. Marker 05 (00:21:19)
92 episodes
Dr. David Eagleman: “The conscious mind is like a broom closet in the mansion of the brain.”
Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
Manage episode 342554281 series 2506399
If you think a neuroscientist couldn’t lead a master class in marketing, you haven’t met Dr. David Eagleman. Professor of Brain Plasticity at Stanford, best-selling author, TV host and CEO of neurotech company Neosensory, David has a passion for applying neuroscience to topics beyond academic science. In fact, Bob considers David’s book “Incognito: The Secret Lives of the Brain” as one of the most important marketing books ever written. In this episode, we find out why.
See omnystudio.com/listener for privacy information.
Chapters
1. Cold Open (00:00:00)
2. Opening Credits (00:00:01)
3. Cold Open (00:00:08)
4. Cold Open End Cues Drums (00:00:12)
5. You in 60s Segment (00:00:55)
6. Marker 02 (00:14:54)
7. Marker 04 (00:21:12)
8. Marker 05 (00:21:19)
92 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.