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Does Black Friday Hurt Microbusinesses?
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Black Friday is the worst best idea that capitalism ever had. Let’s start with this though – do you even know the origin of the term “Black Friday”? When I was a kid I remember thinking it must have something to do with Black people, but I could never figure out why that would be the case, or why everyone seemed to be okay with that. Later when I learned that it’s because it was designed to get businesses out of the red (negative financial territory) and in to the black, things made a lot more sense. (Context note: positive numbers in finance reports are black, negative ones are red, or in italics, or in parentheses, or some combination of these).
Tune in to hear my opinion on Black Friday sales, learn a bit about Minimum Advertised Pricing as well as buyer types, and hopefully some other things to think about as well as we head towards Cyber Monday. Read my full blog post about Black Friday at https://www.microbizmentors.com/does-black-friday-hurt-micro-businesses/.
Finally, please leave a review and rating wherever you're listening, it would mean a lot as I am just starting out on this journey - my goal is to be helpful and "provide value" (one of my least favorite business terms right now), so if you feel helped please let me know. Similarly, if there are things I'm not talking about that you think I should, please let me know that as well! Oh, and please tell a friend to listen in as well. Thanks!
Connect with me:
https://www.microbizmentors.com
pete@microbizmentors.com
https://www.linkedin.com/in/peterbuckmba
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