A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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Rebranding Safety with Peter Jenkins - Ep.2 - Functional branding within safety
Manage episode 348276917 series 2569221
Content provided by James MacPherson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James MacPherson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the difference between brand and identity. Thanks again to Peter for co-hosting this episode. Enjoy.
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Manage episode 348276917 series 2569221
Content provided by James MacPherson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James MacPherson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the difference between brand and identity. Thanks again to Peter for co-hosting this episode. Enjoy.
…
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Similar to Rebranding Safety
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
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continue reading
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