A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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Rebranding Safety with Peter Jenkins - Ep.2 - Functional branding within safety
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Manage episode 348276917 series 2569221
Content provided by James MacPherson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James MacPherson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the difference between brand and identity. Thanks again to Peter for co-hosting this episode. Enjoy.
…
continue reading
225 episodes
MP3•Episode home
Manage episode 348276917 series 2569221
Content provided by James MacPherson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James MacPherson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the difference between brand and identity. Thanks again to Peter for co-hosting this episode. Enjoy.
…
continue reading
225 episodes
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