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Making Community the Center of Your Stack with Jane Stecyk, SVP of Marketing at Mighty Networks

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Manage episode 348366278 series 3421237
Content provided by Dan McGaw. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan McGaw or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Mighty Networks is home to over one million online communities. That means their tool is helping nearly one million brands and companies utilize community marketing to grow and drive revenue. At the heart of Mighty’s growth is their own tool. They’ve focused on speed to learning to grow their client success. It also means building a stack that works for their internal team that doesn’t sacrifice client or user experience. That’s what Jane Stecyk balances every day as the SVP of Marketing. Jane’s initial education was in library science, but after dipping her toes into content marketing, she fully dived into marketing as a career. She joins the show to share her stack and strategies for community building and engagement and how they utilize speed to learning. She’ll also tell us why they use the OODA loop to inform their experimentation framework and the stack they're using to in the process.

Join us every week as we journey to the bleeding edge of the modern tech stack. You’ll hear from real experts how to nail your strategy, build a revenue machine and take your sales to the next level.

  continue reading

47 episodes

Artwork
iconShare
 
Manage episode 348366278 series 3421237
Content provided by Dan McGaw. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan McGaw or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Mighty Networks is home to over one million online communities. That means their tool is helping nearly one million brands and companies utilize community marketing to grow and drive revenue. At the heart of Mighty’s growth is their own tool. They’ve focused on speed to learning to grow their client success. It also means building a stack that works for their internal team that doesn’t sacrifice client or user experience. That’s what Jane Stecyk balances every day as the SVP of Marketing. Jane’s initial education was in library science, but after dipping her toes into content marketing, she fully dived into marketing as a career. She joins the show to share her stack and strategies for community building and engagement and how they utilize speed to learning. She’ll also tell us why they use the OODA loop to inform their experimentation framework and the stack they're using to in the process.

Join us every week as we journey to the bleeding edge of the modern tech stack. You’ll hear from real experts how to nail your strategy, build a revenue machine and take your sales to the next level.

  continue reading

47 episodes

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