What Advertisers are Looking for in Podcast Campaigns with Darien Southerland - CEO of BG Ad Group and Podcast Network

Mind Of A Mentor

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1+ y ago 43:25

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Your podcast mentor this week is Darien Southerland. Darien is the CEO of BG Ad Group and Podcast Network. He is multi-media ad buying extraordinaire, taking the podcasting space by storm.

In today's conversion - you’ll hear all about:

How Podcasting has Empowered Advertisers of all Kinds
Targeting Tactics Advertisers Are Using
Why Podcasting Should lead the Advertising Media Mix

Tune in as Darien brings us through his journey in advertising sales, and get into the mind of what advertisers are looking for when building advertising campaigns! Mind of a Mentor is an Ossa original show hosted by Marla Isackson, Founder and CEO of Ossa Collective women’s podcast network.
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