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E86: Rob Master’s Perspective on Building a Thriving Career
Manage episode 349914172 series 3269577
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Rob Master is an experienced global marketer and media leader with 30 years of brand building and P&L experience with leading Packaged Goods and Retail Marketers. Most recently, Rob served as Vice President of Media and Integrated Marketing for Unilever and sat on the board of Unilever’s U.S. Business. After more than 20 years with Unilever, Rob is now an Adjunct Professor and advisor at the University of Wisconsin-Madison.
Rob doesn't call it like it is, but calls it like he sees it. His 30+ year-long career has shown him the change over the generations and the adventure that comes with it. He believes that it is perfectly alright to take a view based on the context of today, but adapt to the change in shifts in the years to come after that. Rob also believes that giving the younger generation the tools to feel confident and adapt to the future is the key for them to thrive in their careers. To find out more about Rob’s adventures and journey, listen to the newest episode of my podcast!
Some powerful takeaways from today’s episode:
- An entrepreneurial spirit is embedded in the young people of today - it’s not all about the corporate world for them
- Community involvement and engagement was not the norm years ago
- Borrowing from other industries - applying creativity to business
- The ability to bring an Ah-Ha moment to life takes hard work and consistency
- The obsession with the consumer and the people who service the consumer - front line employees represent much more of the brand
- Be constantly observant and curious
Links:
Rob Master’s LinkedIn: https://www.linkedin.com/in/rob-master-448812/
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