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#4. How to build a thriving private practice with Sophie Medlin, founder of CityDietitians
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Leading UK dietitian Sophie Medlin joins us to share her top secrets, stories, learnings and challenges on the way to building a successful private practice.
Sophie is dropping so many golden tips in this episode to help you navigate through the noise and focus on what matters most when it comes to setting up a thriving nutrition business.
Listen in as we cover:
- How to get started and build up your private practice
- Why being a specialist in a specific area is key to attract clients
- Pivoting in the pandemic to scale an online business
- Building a brilliant team
- The power of taking action even when you might not think you’re capable
- We’re not competition: why it’s important for nutrition professionals to support each other for the industry to thrive
- Staying in your specialism to protect the profession
- What’s the rush? The challenges of a fast-growing business
- How to beat the overwhelm
- Knowing and owning your strengths and limitations
- Can we ‘have it all’ as women in the industry?
- Showing up on social media to attract the clients you want
- Why you are your own super power
- How to get and make the most of client reviews
About Sophie Medlin
Sophie Medlin is a well-recognised consultant dietitian, founder of CityDietitians, and is the Chair for the British Dietetic Association for London. After working in acute hospitals, specialising in gastrointestinal diseases, and in academia as a lecturer at King’s College London, Sophie started her private practice in 2018. CityDietitians has since grown to become one of the leading dietetic practices in the UK with a team of 16 healthcare professionals. Sophie is a go-to spokesperson for media when it comes to evidence-based nutrition, regularly featuring in print, broadcast and social media. She also works as a consultant in product development for the manufacture of vitamins and probiotics and enjoys applying her academic research skills in the commercial sector.
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The Nutrition Business Secrets Podcast is the must-listen podcast for ambitious dietitians and nutritionists looking to level up their business game, without the overwhelm.
Get the secrets and stories you need to know so you can build and scale a thriving nutrition business. This is where credible industry experts share practical strategy advice, meaningful marketing tips and more.
Listen to the latest Nutrition Business Secrets Podcast episode every Wednesday.
Send us your questions!
Got a topic or question you’d like us to cover on the podcast? Share with us on social media @wellconnect.co or pop us an email at hello@wellconnectcoaching.com
Meet the WellConnect founders:
Jo Cunningham is a registered dietitian (with background in accountancy) and WellConnect Operations Director. Jo is founder of Green Light Nutrition and has consulted as Clinical Director for a leading London dietitian clinic.
Claire Hitchen is a registered nutritionist (mBANT) and WellConnect Marketing Director & Coach. Claire has a background in health and nutrition marketing for large global brands and small start-ups, including building and scaling a well-known dietitian's personal brand.
Zoe Whitman is a business and finance coach, and best-selling author with a successful online busines...
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