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Every Brand is a Mouth to Feed, with Howie Chan

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Manage episode 356176013 series 1258653
Content provided by Double Forte. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Double Forte or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Howie Chan is a brand and marketing strategist focused on companies, products, and services that impact our health. He is the Principal and Founder of Healthy Brand Consulting, previously he was the Managing Director of Brand Strategy for Real Chemistry, an MM+M Gold winner for Large Healthcare Agencies. His experience is diverse within healthcare, having worked with startups and Fortune 500 companies, across medical devices, biotech, digital health, hospitals, payers, pharma, and consumer health brands. Howie lives in Minnesota with his wife and two kids, braving the winters and enjoying the lakes in the summer.

What you will learn in this episode:

  • What it means to be a healthy brand
  • How finding your center can help you stay relevant without completely changing your company
  • How the alignment of your values and your customers’ values impacts your business
  • Why your business needs to stick to one singular message to be memorable
  • Howie’s top questions to understand his clients’ needs

Resources:

  continue reading

182 episodes

Artwork
iconShare
 
Manage episode 356176013 series 1258653
Content provided by Double Forte. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Double Forte or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Howie Chan is a brand and marketing strategist focused on companies, products, and services that impact our health. He is the Principal and Founder of Healthy Brand Consulting, previously he was the Managing Director of Brand Strategy for Real Chemistry, an MM+M Gold winner for Large Healthcare Agencies. His experience is diverse within healthcare, having worked with startups and Fortune 500 companies, across medical devices, biotech, digital health, hospitals, payers, pharma, and consumer health brands. Howie lives in Minnesota with his wife and two kids, braving the winters and enjoying the lakes in the summer.

What you will learn in this episode:

  • What it means to be a healthy brand
  • How finding your center can help you stay relevant without completely changing your company
  • How the alignment of your values and your customers’ values impacts your business
  • Why your business needs to stick to one singular message to be memorable
  • Howie’s top questions to understand his clients’ needs

Resources:

  continue reading

182 episodes

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