Ep 33 Uncorking Conversions: Designing A High-Converting Winery Website
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In this captivating live episode, we delve into the art and science of crafting a high-converting winery website with our special guest, Peter Andres, the Founder, and Principal of Wine Works, a leading website design agency for wineries. As a seasoned expert in the wine industry, Peter has been instrumental in transforming winery websites into revenue-generating powerhouses.
Whether you're a winery owner or a digital marketing enthusiast, this episode is guaranteed to fill your glass with valuable insights and inspiration.
Show Notes
00:00 Intro 04:20 How did Wine Works start? Opus One & Duckhorn 16:35 Lessons learned 21:40 Winery backstories 23:50 Stories help connect people, but it should take a back seat on your website 29:00 Key elements of high converting websites 31:05 Mobile design 36:30 What platform should a winery use? 39:30 What happens after a winery site is built? 42:10 What would you say to aspiring business owners? 47:10 Rapid Fire Questions
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