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Anything Is Possible with Emily Vanlandingham

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Manage episode 360392085 series 2928125
Content provided by David Crabill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Crabill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Emily Vanlandingham lives in New Orleans, LA and owns The School Bakery, a cottage food business that specifically focuses on school celebrations.

She caters to busy parents by delivering cupcakes, cookie cakes, and other baked treats to their children’s class parties.

It’s certainly a unique business model, and although she only started it a year and a half ago, she’s already in the process of franchising it to a second city!

However, Emily already had tons of food business experience before starting her bakery. She’s been through culinary school twice, built a large canned preserves business, helped start restaurants, been a caterer, a food TV producer, and a cooking instructor, and she currently runs a separate food entertainment business called Farmstand Entertainment.

Given her prior experience, it’s no surprise that Emily built a successful home bakery, but what is surprising is that she did it as a single mom!

In this episode, Emily’s open and transparent nature reveals both the successes and the challenges she’s experienced while embarking on such a unique business journey.

What You’ll Learn

  • Why Emily decided to build a bakery that focuses on school celebrations
  • What to consider when creating an effective brand for your business
  • Ideas for generating sales in your off-season
  • The challenges with delivering products directly to schools, and how to overcome them
  • The importance of listening to customer feedback and adapting when needed
  • How to give your products an edge when competing with larger businesses
  • The surprising simple solution for accommodating students with diet-specific needs
  • Why you might be able to franchise your business sooner than you think
  • What is the value of establishing a new revenue stream for your business
  • How Emily built Locally Preserved, a canned preserves business that she ran for about a decade
  • The first thing you should do when starting a cottage food business
  • How to avoid business burnout and find work-life balance

Resources

The School Bakery website (Instagram | Facebook)

Farmstand Entertainment website

Emily’s Instagram | Facebook | LinkedIn

New Orleans Mom

Louisiana Cottage Food Law

Home-based Food Entrepreneur Conference 2023

Attend the only national conference for home-based food entrepreneurs!

This virtual conference is taking place April 10th – 13th, 2023, and includes 4 full days of keynotes, workshops, breakout sessions, and community.

The conference costs only $35, and includes access to all of the recordings as well.

Click here to sign up today!


Get full show notes and transcript here: https://forrager.com/podcast/86

  continue reading

118 episodes

Artwork
iconShare
 
Manage episode 360392085 series 2928125
Content provided by David Crabill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Crabill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Emily Vanlandingham lives in New Orleans, LA and owns The School Bakery, a cottage food business that specifically focuses on school celebrations.

She caters to busy parents by delivering cupcakes, cookie cakes, and other baked treats to their children’s class parties.

It’s certainly a unique business model, and although she only started it a year and a half ago, she’s already in the process of franchising it to a second city!

However, Emily already had tons of food business experience before starting her bakery. She’s been through culinary school twice, built a large canned preserves business, helped start restaurants, been a caterer, a food TV producer, and a cooking instructor, and she currently runs a separate food entertainment business called Farmstand Entertainment.

Given her prior experience, it’s no surprise that Emily built a successful home bakery, but what is surprising is that she did it as a single mom!

In this episode, Emily’s open and transparent nature reveals both the successes and the challenges she’s experienced while embarking on such a unique business journey.

What You’ll Learn

  • Why Emily decided to build a bakery that focuses on school celebrations
  • What to consider when creating an effective brand for your business
  • Ideas for generating sales in your off-season
  • The challenges with delivering products directly to schools, and how to overcome them
  • The importance of listening to customer feedback and adapting when needed
  • How to give your products an edge when competing with larger businesses
  • The surprising simple solution for accommodating students with diet-specific needs
  • Why you might be able to franchise your business sooner than you think
  • What is the value of establishing a new revenue stream for your business
  • How Emily built Locally Preserved, a canned preserves business that she ran for about a decade
  • The first thing you should do when starting a cottage food business
  • How to avoid business burnout and find work-life balance

Resources

The School Bakery website (Instagram | Facebook)

Farmstand Entertainment website

Emily’s Instagram | Facebook | LinkedIn

New Orleans Mom

Louisiana Cottage Food Law

Home-based Food Entrepreneur Conference 2023

Attend the only national conference for home-based food entrepreneurs!

This virtual conference is taking place April 10th – 13th, 2023, and includes 4 full days of keynotes, workshops, breakout sessions, and community.

The conference costs only $35, and includes access to all of the recordings as well.

Click here to sign up today!


Get full show notes and transcript here: https://forrager.com/podcast/86

  continue reading

118 episodes

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