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Beyond Fashion: How Gender and Culture Shape Sneaker Design and Trends
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Gender and culture significantly shape sneaker design and trends. Traditionally, sneakers were marketed primarily towards men, but as societal norms evolved, the industry recognized the need for inclusivity. Design elements such as color palettes, silhouettes, and sizing have been adjusted to cater to different genders. Cultural influences also play a vital role, with collaborations between sneaker brands and artists incorporating heritage into designs. Streetwear culture, influenced by hip-hop and skateboarding, has had a profound impact on sneaker aesthetics. Consumer preferences align with personal identity and cultural backgrounds, leading individuals to gravitate towards sneaker styles that resonate with their specific cultural influences.
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