Ep 111 - How To Compete With Industry Giants | Scott Steyn

The EO Business Podcast

Welcome to The EO Business Podcast, with your host Linh Podetti. In today's episode, we have a special guest, Scott Steyn, an EO Sydney member, Co-Founder, and Director of Brasco, a prominent packaging company based in NSW. Scott will be sharing with us his journey of successfully growing his business alongside his father and brother, and how they navigated the challenges of competing with larger players in their industry. Tune in as Scott reveals the strategies and actions they took to establish a stronger point of difference for Brasco, allowing them to avoid the pitfalls of competing solely on price. Scott's humble nature and wealth of knowledge make him a fantastic guest. I'm certain you'll enjoy our conversation and gain valuable insights for your entrepreneurial endeavors. Don't forget to subscribe to our podcast to stay updated with our latest episodes and receive experts for your entrepreneurial endeavors.
ABOUT SCOTT
Scott Steyn is the Co-Founder and Director of Brasco, a prominent packaging company based in NSW. As a business owner, Scott is on a remarkable growth trajectory, effectively managing a dynamic team while also tending to his young family. With a fervent passion for learning, innovation, and thinking outside the box, Scott is committed to pushing the boundaries of the packaging industry. He draws upon the extensive expertise of his father, Ron Steyn, who boasts an impressive 40 years of experience in the field. In July 2006, Scott, along with his brother Brad, joined forces with their father to establish Brasco with a vision to revolutionise the packaging experience. Today, their unwavering dedication has positioned Brasco as a trailblazer, providing customers with a seamless and comprehensive solution for all their packaging needs through a single point of contact.
Contact Scott:
Website: http://www.brasco.com.au
LinkeIn: https://www.linkedin.com/in/scott-steyn/
ABOUT THE HOST
Linh Podetti is the CEO and Founder of Outsourcing Angel, a Sydney-based company that helps to create jobs for people in the Philippines while creating freedom for business owners around the world. Linh has been an active member of EO Sydney since June 2022, and she actively seeks out opportunities to promote and uplift fellow entrepreneurs.

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ABOUT EO
Entrepreneur's Organization (EO) is a global business network of 18,000 + influential business owners in over 220 chapters across 76 countries. We offer world-class events that encompass engaging entrepreneur and business stories, skills-specific workshops, and exciting social gatherings.
Our mission is to drive both business and personal growth through peer-to-peer learning, providing support for the holistic entrepreneur experience covering business, family, community, and personal aspects. As a not-for-profit organization, all our funds directly contribute to member benefits.
If you're a business owner with revenues ranging from US$250k to US$1m, you can join our Accelerator Program. If your revenues exceed US$1m, you can join the main EO Program in your nearest local chapter. To join or find out more about your nearest chapter, visit https://www.eonetwork.org/why-join/apply-for-membership-form.
For further information, please contact:
Podcast Host Linh Podetti: [e-mail]
General Inquiries: [e-mail]
EO Sydney: www.eosydney.com.au
EO Global: https://hub.eonetwork.org/