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Herb, Ep 2: A Legal Strategy

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Content provided by Critical Frequency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Critical Frequency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Worried that all their work creating Mobil's personality and a multi-pronged issue advertising campaign to go with it would go to waste if the TV networks deemed it all "propaganda" Herb and his boss looked to the courts for protection. In this episode we follow the "corporate free speech" movement through the courts, where it got a big assist from tobacco lobbyist-turned-Supreme Court justice Lewis F. Powell.

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10 episodes

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Herb, Ep 2: A Legal Strategy

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Manage episode 372860967 series 3002471
Content provided by Critical Frequency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Critical Frequency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Worried that all their work creating Mobil's personality and a multi-pronged issue advertising campaign to go with it would go to waste if the TV networks deemed it all "propaganda" Herb and his boss looked to the courts for protection. In this episode we follow the "corporate free speech" movement through the courts, where it got a big assist from tobacco lobbyist-turned-Supreme Court justice Lewis F. Powell.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

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