007 Embracing Flaws and Differences When Building the Foundation for a Strong Brand with Natalie Cardona from Alt Creative
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In this episode of DayJream Branding with Us, Jenn invites brand designer Natalie Cardona to discuss the power of embracing imperfections and flaws in building brands. They discuss the importance of authenticity and relatability in today's creator economy and the process of discovery through business therapy and self-discovery. Jenn and Natalie emphasize the importance of storytelling and honesty. They also touch on the value of a third-party perspective in improving brand strategy, similar to therapy for mental health. Tune in for a unique perspective on branding and the power of vulnerability in personal and professional success.
Natalie Cardona is a brand designer who sees flaws and differences as a source of inspiration and strength. Natalie's unique perspective, past work experience, optimistic attitude, and curiosity help her infuse fun and excitement into her designs. After leaving her own nine-to-five job, Natalie started coaching other creative professionals to help them unlock their creativity and build successful businesses. Be sure to follow Natalie on social media on Instagram for inspiration and check out her website for more information on how to elevate your brand and embrace your flaws!
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