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Social Media Without Compromise
Manage episode 378034690 series 3449532
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Welcome to the latest episode of Elevate and Accelerate! In this episode, Zack welcomes Ryan Ruff, Senior Content Producer at Celebrity Branding® Agency, for a dive deep into the world of social media strategy, shedding light on a revolutionary approach that lets business owners thrive without making any compromises for results.
In today's digital age, the pressure to succeed on social media can sometimes lead to decisions that compromise a company's values or authenticity. Zack and Ryan are here to show you that there's a better way—a way to harness the power of social media without sacrificing your principles.
Whether you're a seasoned social media marketer or just dipping your toes into the digital waters, this episode will equip you with actionable insights to elevate your social media game without making any compromises. Tune in now and unlock the full potential of your online presence!
Timecodes:
0:06 - Introduction and overview on the topic of the episode
1:20 - Welcoming Ryan Ruff to the podcast
2:18 - Ryan's background in television news and content production
7:12 - The misconception surrounding us telling "our story"
11:27 - The volume versus value discussion on social media strategies
14:45 - It's easy to fall into the "at least" mindset with your social media strategy
20:40 - What is my objective with social media?
25:43 - How Celebrity Branding® Agency works with its clients to plan out content
29:07 - Repurposing content is the key to success
36:09 - The long-term plan for your content
42:57 - Closing remarks
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