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Well, technically... there's (some) value in the marketing hype (Ep. 108)
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Manage episode 378674637 series 85580
Content provided by RCR Wireless News. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RCR Wireless News or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week, Spirent Communications' Chief Marketing Officer Cheryl Ragland discusses how telecom marketing has changed in recent years due to things like the pandemic and evolving customer expectations. She also assesses the value of hype when it comes to new technologies hitting the market.
…
continue reading
410 episodes
MP3•Episode home
Manage episode 378674637 series 85580
Content provided by RCR Wireless News. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RCR Wireless News or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week, Spirent Communications' Chief Marketing Officer Cheryl Ragland discusses how telecom marketing has changed in recent years due to things like the pandemic and evolving customer expectations. She also assesses the value of hype when it comes to new technologies hitting the market.
…
continue reading
410 episodes
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