))
From Inception to Retirement: How I Help Elders to Record their Memoirs with Dorian Mintzer and Mary O'Brien Tyrrell
Manage episode 379326866 series 3296896
Content provided by Dorian Mintzer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dorian Mintzer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Mary O'Brien Tyrrell will describe the satisfactions and challenges of a new type of business: helping older clients capture their life stories in published memoirs that become cherished family heirlooms. Based on the author's long firsthand experience working with elders as a memoirist and gerontological nurse, Tyrrell will offer a wealth of interesting stories and invaluable advice on working with elders, conducting interviews, composing memoirs, and creating and maintaining a successful memoir business with minimal financial investment.
In this episode, you will discover:
- Acting on an idea that came from nature
- A home business model for interviewing elders about their life story
- Several failed marketing models for this business
- A cost-effective process for tracking marketing strategies
- Major elements in a marketing package
About Mary O'Brien Tyrrell:
With the goal of designing a progressive model to honor elders, in 1994, Mary O'Brien Tyrrell founded Memoirs, Inc. and has assisted hundreds of older individuals in publishing a life story in limited-edition hardcover books that are distributed at a family book-signing party. The company has been featured in the New York Times, Wall Street Journal, VFW Magazine, and Kiplinger's Retirement Report.
Mary has a Bachelor of Science in Nursing and a Master of Public Health in Community Health Information. A Vietnam veteran, since then, she has specialized in gerontology. She is past president of the International Institute for Reminiscence and Life Review and provides a 4-day continuing education intensive training as a memoirist/personal historian at Bridgewater State University Cape Cod.
Get in touch with Mary O'Brien Tyrrell:
Buy Mary’s Book: https://revolutionizeretirement.com/tyrrell
Read Mary’s Article in the International Journal of Reminiscence and Life Review https://revolutionizeretirement.com/tyrrellarticle
What to do next:
- Click to grab our free guide, 10 Key Issues to Consider as You Explore Your Retirement Transition
- Please leave a review at Apple Podcasts.
- Join our Revolutionize Your Retirement group on Facebook.
113 episodes
Share
