Danielle Harward – Creating Compelling Content

Becoming Preferred

SEASON: 3 EPISODE: 7

Episode Overview:

Ghostwriting is an essential service that has been around for many years. It allows individuals or organizations to produce high-quality content, such as books, articles, speeches, and blogs, without the need for the author to write it themselves.

Ghostwriting also helps to ensure that the content is well-written, engaging, and free from errors. It is a valuable service that plays a vital role in business today. If you want to learn all about ghost writing and create compelling content and how you can employ it in your business, then you are going to enjoy my conversation with ghost writing specialist, Danielle Harward.

Guest Bio:

At Alliance Ghostwriting, Danielle specializes in sales, entrepreneurship, business, leadership, team building, B2B, B2C, and self development content. She has written professionally since 2006 and finds the written word to be a muse she simply can’t ignore.

Danielle pursued a degree in Business Management and honed her ability in sales both as an individual contributor and manager for ten years. But writing continually called. As she grew in her ghostwriting career, she found passion in helping others share their stories with their audience in a unique and engaging way, so they can transform their industry.

Resource Links:

• Website: https://www.allianceghostwriting.com/
• Book Free Consultation: https://www.allianceghostwriting.com/blank-3

Insight Gold Timestamps:

04:27 The people that think outside the box….

04:48 Audience widening content for rebellious leaders

05:54 Asking a dangerous question

09:11 Starts with a book strategy meeting

13:00 Try to have the goal of finding someone who is in your niche

14:41 We're trying to disprove theories, not people

15:50 Those stories too are what helps us, as humans, understand new concepts

19:07 The value exists where your audience is

21:55 The humorous tone is surprisingly effective

24:44 You need to fill your cup before you fill anybody else's

28:41 Do you have a recommended frequency and length of article that you recommend?

29:49 If you are not repurposing your book or your newsletter or your blog content repeatedly….

31:27 Would you adjust your writing style?

Connect Socially:

LinkedIn: https://www.linkedin.com/in/danielle-harward-5933317b/

Blog: https://www.allianceghostwriting.com/blog

Email: [e-mail]

Sponsors:

Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

Resources: https://becomingpreferred-podcast.com/resources/

Next Episode: Grief Recovery and Feelings of Loss that Can Lead to Anxiety with Michele Mariscal!