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262: Omnichannel Vs Unified Commerce
Manage episode 381361950 series 2978503
Content provided by Oliver Banks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Oliver Banks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In the dynamic world of retail, "omnichannel" has stood as a consistent goal, an evertrend. However, recently, the spotlight has been shifting to "unified commerce". So the question arises: has omnichannel truly had its day? Dive into this intriguing podcast episode with Oliver Banks as we dissect the essence of both concepts, backed by industry insights and the formidable intelligence of AI. From the semantics of buzzwords to real-world applications, let’s embark on a journey to determine if these terms are mere labels or integral to the retail evolution. And discover which approach comes out on top?
Listen to this podcast episode now to discover:
- Understand the shift from omnichannel to unified commerce and the distinctions and similarities between the two, supported by insights by industry experts.
- Discover the necessity of adaptability in retail, preparing for unknown future channels and consumer trends.
- Recognise the three importance elements to help focus on unified commerce and delivering a customer-centric operating model.
Find the full show notes at www.obandco.uk/262.
300 episodes
Share
Manage episode 381361950 series 2978503
Content provided by Oliver Banks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Oliver Banks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In the dynamic world of retail, "omnichannel" has stood as a consistent goal, an evertrend. However, recently, the spotlight has been shifting to "unified commerce". So the question arises: has omnichannel truly had its day? Dive into this intriguing podcast episode with Oliver Banks as we dissect the essence of both concepts, backed by industry insights and the formidable intelligence of AI. From the semantics of buzzwords to real-world applications, let’s embark on a journey to determine if these terms are mere labels or integral to the retail evolution. And discover which approach comes out on top?
Listen to this podcast episode now to discover:
- Understand the shift from omnichannel to unified commerce and the distinctions and similarities between the two, supported by insights by industry experts.
- Discover the necessity of adaptability in retail, preparing for unknown future channels and consumer trends.
- Recognise the three importance elements to help focus on unified commerce and delivering a customer-centric operating model.
Find the full show notes at www.obandco.uk/262.
300 episodes
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Similar to Retail Transformation Show with Oliver Banks
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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Find distressed properties for pennies on the dollar and turn them for huge profits!
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continue reading
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continue reading
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Go offline with the Player FM app!
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