Go offline with the Player FM app!
đ„ 17 Metrics to Health Check the Vital Signs of Your Expert Business
Manage episode 383664739 series 2104260
Wondering how to diagnose the health of your expert business? đ„
Set and read the vital signs!
Vital signs are key Performance Indicators for each key area đ
In today's podcast episode, we're breaking down 17 key metrics and KPIs to track in your business across three key areas.
Having clarity on these metrics is game-changing, because it gives you CONTROL over your business.
You are empowered because you know what is going wrong, and exactly how to fix it.
Or, what is working - and how to do more of it!
Later this week, we are hosting a free class called Operational Elegance, where we will break down these metrics in more detail and show you how you can track, report and improve on them to help you to make your business more efficient.
Who knew math could be so fun.. and freeing!
đ€ CEO/Top Level Metrics
CEO metrics will give you a clear picture of the overall health of your business - how much money you are making, how much you are keeping (profit), how much you are working to get it and how much of that work is needle-moving âgenius zoneâ work. From there, you can measure your personal hourly rate, and youâll have a baseline to improve.
Metrics to track:
- Revenue
- Personal Profit
- Profit Margin
- Hour Worked
- Hours in Genius Zone
- Hourly Rate
- Fulfilment Rating
đ€ Marketing Metrics
Marketing metrics measure the HEALTH of your marketing and sales initiatives. If theyâre unhealthy, it will show up in your CEO metrics a month or two later so itâs important to keep them well. In addition to the âqualitativeâ metrics above, focus also on metrics you can 100% control - being, quantatitve metrics like NUMBER of posts, NUMBER of podcast episodes and NUMBER of emails. You canât always control the âoutcomeâ, but you CAN control what you do.
Metrics to track:
- Traffic
- Leads
- Organic Reach
- Downloads
- Actions
đ€ Delivery Metrics
Delivery metrics are the lifeblood of your business. If you arenât delivering EXCEPTIONALLY well, your marketing wonât work long term (people talk, and unhappy students leave). Keep a pulse on client happiness and outcomes ALWAYS.
Metrics to track:
- Retention
- Renewals
- Testimonials
- Anon Feedback Rating
- Results
Of course
Want more?
đ« Subscribe to the Newsletter:
For Expertise-Based Founders ready to engineer a lifestyle business that passes the Monday Morning test with flying colours. Get one actionable step each day, and then weekly thereafter. Subscribe here.
đ§ Subscribe to the Podcast:
With 1m downloads, make sure you hit the follow/subscribe button right now.
đ Download our FREE 26 Page Expertise-Based Business Diagnostic:
Get clarity on what to work on first or next. Click here to get it for free.
đJoin Lifestyle Business School:
Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot. ...
261 episodes
Manage episode 383664739 series 2104260
Wondering how to diagnose the health of your expert business? đ„
Set and read the vital signs!
Vital signs are key Performance Indicators for each key area đ
In today's podcast episode, we're breaking down 17 key metrics and KPIs to track in your business across three key areas.
Having clarity on these metrics is game-changing, because it gives you CONTROL over your business.
You are empowered because you know what is going wrong, and exactly how to fix it.
Or, what is working - and how to do more of it!
Later this week, we are hosting a free class called Operational Elegance, where we will break down these metrics in more detail and show you how you can track, report and improve on them to help you to make your business more efficient.
Who knew math could be so fun.. and freeing!
đ€ CEO/Top Level Metrics
CEO metrics will give you a clear picture of the overall health of your business - how much money you are making, how much you are keeping (profit), how much you are working to get it and how much of that work is needle-moving âgenius zoneâ work. From there, you can measure your personal hourly rate, and youâll have a baseline to improve.
Metrics to track:
- Revenue
- Personal Profit
- Profit Margin
- Hour Worked
- Hours in Genius Zone
- Hourly Rate
- Fulfilment Rating
đ€ Marketing Metrics
Marketing metrics measure the HEALTH of your marketing and sales initiatives. If theyâre unhealthy, it will show up in your CEO metrics a month or two later so itâs important to keep them well. In addition to the âqualitativeâ metrics above, focus also on metrics you can 100% control - being, quantatitve metrics like NUMBER of posts, NUMBER of podcast episodes and NUMBER of emails. You canât always control the âoutcomeâ, but you CAN control what you do.
Metrics to track:
- Traffic
- Leads
- Organic Reach
- Downloads
- Actions
đ€ Delivery Metrics
Delivery metrics are the lifeblood of your business. If you arenât delivering EXCEPTIONALLY well, your marketing wonât work long term (people talk, and unhappy students leave). Keep a pulse on client happiness and outcomes ALWAYS.
Metrics to track:
- Retention
- Renewals
- Testimonials
- Anon Feedback Rating
- Results
Of course
Want more?
đ« Subscribe to the Newsletter:
For Expertise-Based Founders ready to engineer a lifestyle business that passes the Monday Morning test with flying colours. Get one actionable step each day, and then weekly thereafter. Subscribe here.
đ§ Subscribe to the Podcast:
With 1m downloads, make sure you hit the follow/subscribe button right now.
đ Download our FREE 26 Page Expertise-Based Business Diagnostic:
Get clarity on what to work on first or next. Click here to get it for free.
đJoin Lifestyle Business School:
Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot. ...
261 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.