046: From University of Houston Dreamer to Houston Exponential CEO with Natara Branch

The Digital Marketing Mentor

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In today’s episode, we discover the transformative journey of Natara Branch, from her early experiences at the University of Houston through her unprecedented career at the NFL to her pivotal role in cultivating a thriving startup ecosystem, as she leads Houston Exponential in redefining the city's identity beyond its traditional industries.
Episode Highlights

• Natara Branch calls Houston home, even if she’s not a native Houstonian. And Houston happily welcomes Natara into its family. She attended the University of Houston after falling in love with its scrappy, underdog personality on a campus tour. After growing up in a military household, the blue sky, no guardrail type of dreaming and thinking that happened there was pivotal to her future career.
• She has taken the concept of mentors and meshed it with a concept from a book she read many years ago and now has a life board of advisors. These people are family, friends, professional acquaintances, and former mentees of hers who mentor her in all aspects of her life. Mentors help hone and add polish to your life.
• At Houston Exponential, Natara is passionate about its goal to bring startups and entrepreneurs to the Houston Region and help nurture partnerships and collaborations between new businesses and the legacy industries (petroleum and healthcare). She sees all the amazing things happening in the Houston Metro and is determined to help the city market itself and the amazing opportunities it offers.

Episode Links

• Houston Exponential
  • Website
  • LinkedIn
  • Instagram
  • X - Twitter
  • YouTube
• Natara's LinkedIn

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Chapters

1. 046: From University of Houston Dreamer to Houston Exponential CEO with Natara Branch (00:00:00)

2. The Intersection of Mentorship and Marketing (00:00:05)

3. Mentorship and Support for Student Athletes (00:10:07)

4. NFL Career Growth and Risk-Taking (00:22:44)

5. Houston Exponential (00:29:36)

6. Opportunities in Houston's Startup Economy (00:42:03)